Marketing Associate — Beauty & Wellness Content Pro

Cosmetic-Skin-; Birmingham (MI); On-site; USD 45,000 - 65,000; Full time

Job summary

BOYD in Birmingham, MI is seeking a Marketing Associate to drive social media, email marketing, and content creation for our facial plastic surgery and medical spa practice. You will manage social channels, craft campaigns, edit videos, design assets, coordinate events, and help grow local engagement with a creative, detail-oriented approach.

You will collaborate with a small, energetic team to deliver high-quality content across channels and support patient communications with consistency and

Qualifications

• Strong writing and editing skills.
• Proficiency in graphic design software.
• Excellent organizational and time management skills.
• Passion for the beauty and wellness industry.
• Team-oriented attitude and positive mindset.

Responsibilities

• Manage day-to-day social media across platforms.
• Develop content calendars aligned with campaigns.
• Create engaging posts, stories, reels, and graphics.
• Capture photos and videos for authentic content.
• Write captions reflecting BOYD's brand voice.
• Monitor trends and grow engagement and reach.
• Coordinate responses to comments and messages.
• Track performance and provide insights.
• Develop and execute email newsletters and SMS campaigns.
• Design marketing assets with Canva and Adobe tools.
• Assist with planning patient events.

Skills

Writing

Graphic design

Time management

Detail-oriented

Beauty industry

Team player

Community knowledge

Tools

Adobe Creative Suite

CapCut

Adobe Premiere Pro

Canva

Job description

BOYD in Birmingham, MI is seeking a Marketing Associate to drive social media, email marketing, and content creation for our facial plastic surgery and medical spa practice. You will manage social channels, craft campaigns, edit videos, design assets, coordinate events, and help grow local engagement with a creative, detail-oriented approach.

You will collaborate with a small, energetic team to deliver high-quality content across channels and support patient communications with consistency and