Marketing Analytics Manager

Oncourse Home Solutions; Naperville (IL); Hybrid; USD 106,000 - 150,000; Full time

Job summary

An established industry player is seeking a Marketing Analytics Manager to drive business growth through data-driven insights. This pivotal role involves analyzing complex marketing data, optimizing campaigns, and collaborating with various teams to support strategic initiatives. The ideal candidate will possess strong analytical skills, proficiency in data querying, and experience with business intelligence tools. Join a vibrant team dedicated to making homeownership enjoyable for millions, while enjoying a competitive compensation package and comprehensive benefits. If you're passionate about data and marketing, this opportunity is perfect for you.

Benefits

Healthcare Coverage

401(k) Plan with Company Match

Generous Paid Time Off

Education Assistance Program

Employee Wellness Programs

Flexible Spending Accounts

Vibrant Company Culture

Paid Maternity Leave

Paid Paternity Leave

Qualifications

• 4+ years of experience in direct mail campaigns and analytics.
• Exceptional analytical skills with a focus on data-driven insights.
• Proficient in SQL and business intelligence tools for data analysis.

Responsibilities

• Analyze complex marketing data to provide actionable insights.
• Optimize marketing campaigns through A/B testing and performance analysis.
• Collaborate with cross-functional teams to support strategic initiatives.

Skills

Analytical Skills

Critical Thinking

Data Querying

Business Intelligence Tools

Statistical Tools

A/B Testing

Performance Optimization

Education

Bachelor's degree in Marketing

Bachelor's degree in Statistics

Bachelor's degree in Data Science

Tools

SQL

Snowflake

Looker

Excel

Python

R

Job description

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Oncourse Home Solutions (OHS) is a people-centric, $450M organization that is owned by private equity firm, Apax Partners operating under the brands American Water Resources, Pivotal Home Solutions and American Home Solutions. We do what is right for our people so they can do their best when serving our 1.8+ million customers across the U.S. Our mission is to create lasting value for our customers and our partners by helping homeowners navigate the unexpected, reduce costs, and make homeownership enjoyable for all. Our vision is to make our products and services accessible to our customers and our partners by becoming the most trusted and reliable home solutions organization in the market. We are committed to fostering an environment that embraces diversity in all forms, where our employees, customers and partners feel valued, respected, and supported.

As a US-based warranty provider, we provide expertise in safety and homecare to our customers. Our integrated solutions meet customer needs both inside and outside the home. Inside the home we protect critical aspects of home function such as plumbing, heating and cooling, appliances, power surges, hot water heater, and interior electrical. Outside the home we provide protection for critical lines (water, gas, wells, sewers, electric and septic). We primarily go to market B2B2C, partnering mostly with water/gas/electric utilities and municipalities to offer our product leveraging their brand for marketing and often adding our subscription fee to the water/gas/electric bill itself. When our customers need help with home maintenance, repair, or coverage, OHS is there. This is what it means to be an ‘Oncourse SUPER’—Successful, United, Progressive, Empathetic, Reliable. SUPERs get it done. We sweat homeownership so our customers and partners don’t have to.

As an equal opportunity employer, our employment decisions are based on business needs, job requirements and individual qualifications without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, ancestry, marital status, parental status, mental or physical disability, military or veteran status, or any other basis protected by federal, state, or local law. Oncourse Home Solutions is committed to recruiting and retaining talented applicants and to providing all employees with a workplace free from discrimination and/or harassment.

Position Summary

We're seeking a Marketing Analytics Manager to join our growing team.

The Marketing Analytics Manager will play a pivotal role in driving business growth through providing actionable insights into marketing initiatives and campaigns. Reporting to the Head of Marketing Analytics, this individual will be responsible for campaign and program level reporting, forecasting, and ad-hoc analysis supporting strategic initiatives. The role involves significant cross functional collaboration with partner teams such as Direct Mail Marketing Strategy, Commercial Finance, Data Science, and Marketing Operations. A successful candidate will be a self-starter capable of sharing findings, trends and recommendations to senior leadership and stakeholders in a clear and impactful manner.

This role is based in Naperville, IL office. A regular in-office hybrid model (generally T-Th in office, M&F remote) is required, as our office environment is a key driver of our company culture and employee experience.

Responsibilities Include But Are Not Limited To

• Independently perform analyses of complex marketing data to diagnose issues and deliver actionable insights that drive customer acquisition and revenue growth.
• Analyze campaign results and cross-channel impacts to provide optimization recommendations, identifying areas requiring adjustments and suggesting next steps.
• Apply advanced design of experiment methods to build and facilitate implementation of A/B and multivariate testing strategies driving data-backed insights, ensuring statistical significance and optimizing marketing performance.
• Help develop our long-term strategic planning agenda and support the successful launch of new partnerships and other marketing strategies by providing data-driven insights and recommendations.
• Partner with other marketing analytics team members to build and maintain marketing performance forecasts and reports, track key performance indicators (KPIs) before, during and after campaign launches.
• Autonomously manage multiple initiatives, prioritize tasks, and meet tight deadlines while maintaining keen attention to detail.

We’re Excited If This Is You

Experience And Qualifications Of The Role

• Bachelor’s degree in marketing, statistics, business, data science, or a related field or equivalent work experience. Advanced degree preferred.
• 4+ years of experience supporting direct mail campaigns at scale, including analytics, modeling and performance optimization.
• Exceptional critical thinking and analytical skills.
• Proficiency in data querying, business intelligence and statistical tools (SQL, Snowflake, Looker, Excel); Python or R coding skills preferred.
• Comprehensive knowledge and experience of testing methodologies and test design for marketing campaigns.

Computer Skills Needed To Perform The Job

• Proficiency in Microsoft O365; advanced skills using Excel.
• Working experience using Looker or similar visualization tool.
• Python and R coding skills are a big plus.

Education

Bachelor’s degree in marketing, analytics, data science (or equivalent experience required).

Certificates, Licenses, Registrations

N/A

We offer a compelling total rewards package that includes a competitive base salary and comprehensive benefits to support your total wellbeing. The base pay range for this position is $106,000 - $150,000 USD Annual. The specific pay offered will depend on qualifications, experience, education and skill set. The compensation offered may also include an annual performance-based bonus, sales incentive plan or commission target.

Our benefits include, but are not limited to, healthcare, life insurance, paid time off, retirement, commuter benefits, and education reimbursement. Exact compensation may vary based on skills, experience, and location.

Join our SUPER Team and Enjoy Amazing Benefits!

• Competitive Compensation: We value your hard work and are proud of our competitive pay for performance philosophy.
• Comprehensive Health Coverage: Medical, dental, and vision insurance options, plus paid short-term and long-term disability coverage.
• 401(k) Plan with 4% Company Match: Secure your future with our robust retirement plan.
• Defined Contribution Arrangement: 5.25% of employee annual income contributed to your retirement plan, yearly up to 7,875 dollars.
• Generous Paid Time Off: Take the time you need to recharge and relax.
• Education Assistance Program: Invest in your growth and development with our support.
• FSA/HSA Options: Flexible spending and health savings accounts to manage your transportation and dependent care expenses.
• Employee Wellness: Access to EAP, health, legal, and financial resources to support your overall well-being.
• Vibrant Company Culture: Monthly Townhalls, employee recognition programs, and Employee Business Resource Groups (EBRGs) to keep you engaged and connected.

Action Oriented: Enjoys working hard; is action oriented and full of energy for the things that he/she sees as challenging; not fearful of acting with a minimum of planning; seizes more opportunities than others.

Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.

Drive For Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.

Priority Setting: Spends his/her time and the time of others on what's important; quickly zeros in on the critical few and puts the trivial many aside; can quickly sense what will help or hinder accomplishing a goal; eliminates roadblocks; creates focus.

Problem Solving: Is tolerant with people and processes; listens and checks before acting; tries to understand the people and the data before making judgments and acting; waits for others to catch up before acting; sensitive to due process and proper pacing; follows established process.

Decision Quality: Makes good decisions (without considering how much time it takes) based upon a mixture of analysis, wisdom, experience, and judgment; most of his/her solutions and suggestions turn out to be correct and accurate when judged over time; sought out by others for advice and solutions.

No external recruiter or agency calls/communication will be accepted. Qualified candidates should apply online.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst, Information Technology, and Marketing

• Industries

  Consumer Services

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Disability insurance

Tuition assistance

Paid maternity leave

Paid paternity leave

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