Marketing Analyst

Mohegan Sun; Montville (CT); On-site; USD 65,000 - 90,000; Full time

Job summary

Mohegan Sun is seeking a Marketing Analyst to interpret marketing strategies and customer data, delivering actionable insights to stakeholders. The role includes pre/post campaign analyses, monthly reporting, and ad-hoc analyses for the Marketing Analysis department using SQL, Power BI and statistical tools.

The ideal candidate will hold a Bachelor’s degree in Economics, Finance, Applied Mathematics or Statistics and have at least one year of analytical modeling experience, with strong

Qualifications

• Bachelor degree in Economics, Finance, applied math, statistics or related field.
• At least one year of experience in statistical or analytical modeling.
• Strong communication and financial presentation skills.

Responsibilities

• Compiles pre and post analyses for marketing campaigns and events.
• Creates monthly reporting for Marketing.
• Performs ad-hoc analyses for the Marketing Analysis department.
• Assists with evaluation and recommendations of marketing strategy and promotions.
• Uses SQL and data from the customer data warehouse to build reusable models.

Skills

SQL

Power BI

Statistics/Modeling

Office Suite

Education

Bachelor's degree in Economics/Finance/Applied Math/Statistics

Tools

R

Excel

Job description

JOIN OUR TEAM AND EXPERIENCE ENDLESS CAREER POSSIBILITIES

Position Summary:

This position analyzes all aspects of Marketing strategy and customer database performance to provide clear, actionable information to all Marketing stakeholders and provides recommendations, where appropriate.

Primary Duties and Responsibilities

includes but not limited to:

• Compiles pre and post analyses provided for all marketing campaigns and special events
• Creates all monthly reporting for Marketing
• Completes ad-hoc analyses tasked to the Marketing Analysis department
• Assists with the evaluation, analysis and recommendation of marketing strategy and promotions
• Effectively utilizes statistical modeling software and data elements from customer data warehouse to create reusable models

Secondary Duties and Responsibilities:

• Consistently explores and generates additional experimental model designs to enhance performance and promote continuous improvement/response metrics

Minimum Education and Qualifications:

• Bachelors’ Degree in Economics, Finance, Applied Mathematics. Statistics or a related field
• One year of experience in statistical or analytical modeling

Competencies:

Incumbent will master the following competencies while in this position:

• Strong communication and analytical skills
• Intermediate knowledge of Microsoft Office , SQL programs, Power BI and statistical programs (R or a comparable analytic tool)
• Excellent financial presentation skills
• Intermediate understanding of database design and general financial analysis

Training Requirements:

• Knowledge of SQL and related databases

Physical Demands and Work Environment:

• Office work environment
• Must be able to work various shifts and flexible hours

This is not necessarily an exhaustive list of all responsibilities, requirements or working conditions associated with this job. Mohegan Sun reserves the right to make changes to the above job description whenever necessary.

Work Shift:

Regular

Knock, knock. Hear that sound? That’s opportunity!

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Mohegan Sun practices Native American Preference in hiring. “Native American” means an individual who is a duly enrolled member of the Mohegan Tribe or any group of Native Americans recognized by the Mohegan Tribe, The United States of America, or the State of Connecticut.