Marketing Analyst

Egreenservices; Grand Rapids (MI); On-site; USD 55,000 - 84,000; Full time

Benefits offered by this job

Full benefits

Job summary

Industrial Partners in Grand Rapids, MI is seeking a Marketing Analyst to own mid-level accounts end-to-end and drive sales outcomes. You will coordinate launches with creative, product, and operations, while guiding upsell and renewal conversations to grow existing accounts.

The role requires hands-on sales marketing experience, proficiency with Ahrefs and programmatic advertising, and a keen eye for detail to ensure accurate execution in Grand Rapids.

Qualifications

• Hands-on sales marketing experience
• Familiarity with Ahrefs
• Experience with programmatic advertising
• Strong written and verbal communication
• Detail-oriented with accuracy focus

Responsibilities

• Run the mid-level account end-to-end
• Coordinate cross-functional launches with creative, product, and operations
• Read the room on every mid-level call and adjust the close
• Manage event sponsorships and lead-capture programs across Grand Rapids, MI
• Drive upsell and renewal conversations with existing Industrial Partners accounts

Skills

Sales marketing

Ahrefs

Programmatic advertising

Communication

Attention to detail

Job description

Stop pitching features and start selling outcomes, the way Industrial Partners's Marketing Analyst team approaches every Grand Rapids account. Few sales marketing roles let you own the whole thing end to end; this mid-level one in Grand Rapids does, and it pays $55,000 - $84,000.

Key Responsibilities

• Run the mid-level account like it's the only one that matters
• Coordinate cross-functional launches with creative, product, and operations
• Read the room on every mid-level call and adjust the close
• Manage event sponsorships and lead-capture programs across Grand Rapids, MI
• Drive upsell and renewal conversations with existing Industrial Partners accounts

What You'll Bring

• Demonstrated calm when a Grand Rapids, MI client changes scope mid-stream
• Hands-on sales marketing experience that holds up to follow-up questions
• Sharp written and verbal communication, tested under scrutiny
• Detail-oriented approach with a commitment to accuracy
• Hands-on familiarity with Ahrefs, sharpened by Programmatic Advertising side projects
• Familiarity with the Grand Rapids market and local sales marketing landscape
• Experience translating Ahrefs complexity for a non-technical audience

What sets Industrial Partners apart is a wildly-collaborative team in Grand Rapids that treats every customer like a partner. At Industrial Partners we hire people we can trust with real decisions and then give them the room to make them.

Think competitive $55,000 - $84,000, full benefits, a clear runway to grow your Cross-Functional Collaboration, and the latitude to work the way you work best.

Demand on the sales marketing team has us moving fast to fill this seat.