Marketing Assistant

Industrial Advantage Corp; Atlanta (GA); Hybrid; USD 71,000 - 98,000; Full time

Job summary

Industrial Advantage Corp is seeking a Marketing Assistant in Atlanta, GA to uncover growth opportunities across the market. You will own sales marketing decisions in Georgia, design landing pages, run conversion funnels, test messaging, and coordinate cross-functional launches with teams across creative, product, and operations.

We pair a competitive salary of $71,000–$98,000 with health plans and annual bonuses tied to team performance.

Qualifications

• Hands-on keyword research
• Strong LinkedIn Ads knowledge
• Solid understanding of marketing automation
• Content marketing with lead generation focus
• Clear point of view and defendable stance
• Familiarity with SEM/SEO tools like Semrush

Responsibilities

• Manage field intel to sharpen next quarter's ads
• Meet or beat last quarter's salary range without burning the pipeline
• Design landing pages and conversion funnels to convert traffic
• Test messaging variations and iterate based on data
• Craft messaging for sales marketing buyers and decision-makers
• Coordinate cross-functional launches with creative, product, and operations

Skills

Keyword Research

LinkedIn Ads

Marketing Automation

Content Marketing

Lead Generation

Decision Making

Semrush

Tools

Semrush

LinkedIn Ads

Job description

Growth lives in the gaps competitors ignore, and Industrial Advantage Corp's Marketing Assistant role exists to find them across Atlanta, GA. Set the $71,000 - $98,000 aside a moment and the sales marketing ownership alone makes this Industrial Advantage Corp job worth a serious look.

Key Responsibilities

• Hand marketing the field intel that sharpens next quarter's ads
• Beat last quarter's $71,000 - $98,000 number without burning the pipeline
• Design landing pages and conversion funnels that turn traffic into customers
• Test messaging variations and iterate based on performance data
• Craft compelling messaging tailored to sales marketing buyers and decision-makers
• Coordinate cross-functional launches with creative, product, and operations

What You'll Bring

• Comfort owning sales marketing decisions in a GA market
• Hands-on proficiency with Keyword Research, ideally paired with LinkedIn Ads
• A point of view, held loosely and defended well
• Solid understanding of sales marketing best practices and industry standards
• Strong working knowledge of Marketing Automation and LinkedIn AdsExperience thriving in a self-directed, deadline-driven setting like Industrial Advantage Corp
• Hands-on command of Content Marketing, with Lead Generation as a close second

Ask anyone in Atlanta about Industrial Advantage Corp and you'll hear the same thing: a problem-solving crew that ships fast and sweats the Semrush details. You set the boundaries of your hybrid schedule and we respect them without the side-eye.

We pair a $71,000 - $98,000 salary with health, dental, and vision plans, plus annual bonuses tied to team performance.

The Atlanta, GA office is bringing people on this season, and this is one of those roles.