Marketing Analyst

Acro Service Corporation; Detroit (MI); On-site; USD 52,000 - 67,000; Full time

Benefits offered by this job

Restaurant discounts

Job summary

Acro Service Corporation in Detroit, MI seeks a Marketing Specialist I to support analytics, budgeting, and market research. You will help evaluate product performance, develop reporting tools, and assist with planning and executing marketing programs aligned with goals.

Collaborating with sales and business teams, you will generate dashboards, report on KPIs, and prepare professional presentations for leadership and clients.

Qualifications

• Bachelor's degree in Business, Marketing, Finance, Analytics, or related field.
• 1–3 years of experience in business analysis, marketing, or related field.
• Strong analytical and communication skills; proficient with Excel and PowerPoint.
• Experience with databases and reporting tools is preferred.

Responsibilities

• Develop and support marketing strategies and programs for products or lines.
• Evaluate product performance and identify trends to support goals.
• Conduct market research and competitive analysis to spot opportunities.
• Provide recommendations to improve product development and processes.
• Prepare clear presentations for leadership and stakeholders.
• Track KPIs, scorecards, and business metrics; support budgeting and forecasting.

Skills

Analytical skills

Budgeting

Market research

Reporting tools

Cross-functional collaboration

Excel

PowerPoint

Education

Bachelor's degree

Tools

Microsoft Excel

PowerPoint

Databases

Reporting tools

Job description

Job Description

Job Description

The Marketing Specialist I supports business unit leadership by providing analytical insights, performance reporting, budgeting support, and market research. This position is responsible for evaluating product and business performance, developing reporting tools, supporting strategic initiatives, and assisting with the planning and execution of marketing programs that align with organizational objectives.

** Key Responsibilities**

• Develop and support marketing strategies and programs for products or product lines.
• Evaluate product and business performance to identify trends and support the development of client goals and business objectives.
• Conduct market research and competitive analysis to identify opportunities, emerging trends, and process improvements.
• Provide recommendations for enhancements to product development, operational processes, and business practices.
• Partner with sales and business teams to address product-related concerns and support customer needs.
• Access customer and business systems to generate reports and analyses for business unit leaders and stakeholders.
• Complete assigned projects and analytical initiatives that support organizational priorities and leadership objectives.
• Prepare clear, accurate, and professional presentations for leadership, business partners, clients, and stakeholders.
• Track, maintain, and report on key performance indicators (KPIs), scorecards, and business metrics.
• Support budget development, forecasting, financial tracking, and related analytical activities.
• Develop, maintain, and enhance databases, models, dashboards, and reporting tools while ensuring data integrity and accuracy.
• Provide actionable insights and recommendations based on data analysis, market conditions, and business performance.

** Qualifications**

• Bachelor's degree in Business, Marketing, Finance, Analytics, or a related field, or an equivalent combination of education and experience.
• 1 to 3 years of experience in business analysis, marketing, operations, finance, or a related field.
• Working knowledge of business analysis, marketing principles, reporting tools, budgeting processes, and performance measurement.
• Strong analytical, organizational, and problem-solving skills.
• Proficiency with Microsoft Office applications, including Excel and PowerPoint.
• Experience working with databases, reporting tools, and business systems preferred.
• Excellent written and verbal communication skills with the ability to present information effectively to diverse audiences.

** Work Environment**

• Works under general supervision and follows established policies, procedures, and guidelines.
• Exercises sound judgment while managing assigned responsibilities and projects.
• Collaborates effectively with leadership, sales teams, business partners, and cross-functional stakeholders to support organizational success.

Company Description

With almost four decades of experience as a proven industry leader, Acro continues to be consistently recognized among the Best & Brightest Companies to Work for in the United States. As an international professional services firm with deep expertise in consulting and staff augmentation offering a variety of solutions including MSP, VMS, RPO, HRO (and more), Acro operates across North America, Europe, and Asia from over 30 locations. Acro’s client portfolio includes some of the most well-known names in business and provides services across all verticals including technology, aerospace, energy, automotive, government, and manufacturing. To learn more, please visit www.acrocorp.com.

Company Description

With almost four decades of experience as a proven industry leader, Acro continues to be consistently recognized among the Best & Brightest Companies to Work for in the United States. As an international professional services firm with deep expertise in consulting and staff augmentation offering a variety of solutions including MSP, VMS, RPO, HRO (and more), Acro operates across North America, Europe, and Asia from over 30 locations. Acro’s client portfolio includes some of the most well-known names in business and provides services across all verticals including technology, aerospace, energy, automotive, government, and manufacturing. To learn more, please visit www.acrocorp.com.