Marketer

IU Health; Indianapolis (IN); Hybrid; USD 40,000 - 55,000; Full time

Job summary

Indiana University Health is seeking a Marketer to support planning, coordination, and execution of marketing initiatives that promote organizational services, programs, and community impact. The ideal candidate is highly organized, analytical, and passionate about improving health and well-being through effective marketing strategies and consumer engagement.

A background in community health, nonprofit work, or healthcare-related fields is encouraged.

Qualifications

• Bachelor's degree required.
• Degree in Marketing, Business, Sales, Journalism, or healthcare-related field preferred.
• 0-3 years of relevant experience.
• Requires experience exhibiting professional judgment and diplomacy in handling unexpected problems and frequent interruptions.
• Requires the ability to work cross functionally.

Responsibilities

• Supports planning, coordination, and execution of marketing initiatives that promote organizational services, programs, and community impact.
• Assists in identification and implementation of marketing strategies and programs in collaboration with cross-functional teams.
• Provides support for development of marketing communications materials by design and writing services to effectively represent the products, services, brands and/or the organization to customers and prospects.
• Provides support for research and competitive analysis for marketing projects.
• Works with other functional areas to collect information.
• Analyzes and interprets data and recommends changes to marketing objectives and/or programs.

Education

Bachelor's degree

Job description

Marketer

Our leaders shape strategic initiatives, develop passionate teams, and work to improve health outcomes. They advance our mission and exemplify excellence, compassion, teamwork and purpose in all that they do . Indiana University Health is seeking individuals who embody these values to join our System Services team in the role of Marketer.

This is a hybrid position located downtown Indianapolis, Indiana.

Description

The Marketer supports the planning, coordination, and execution of marketing initiatives that promote organizational services, programs, and community impact. The ideal candidate is highly organized, analytical, and passionate about improving health and well-being through effective marketing strategies, community partnerships, and consumer engagement. A background in community health, public health, nonprofit organizations, or community-based programs is strongly encouraged.

Under direct supervision, supports the achievement of strategic business unit marketing objectives through the execution of effective brand plans. Assists in the Identification and implementation of marketing strategies and programs in collaboration with cross-functional teams. Provides support for the development of marketing communications materials by creative design and creative writing services to effectively represent the products, services, brands and/or the organization to customers and prospects. Provides support for research and competitive analysis for marketing projects. Works with other functional areas to collect information. Analyzes and interprets data and recommends changes to marketing objectives and/or programs.

Key Relationships

Reports to : Director-Marketing

Direct Reports: None

Candidate Qualifications

Candidates for the position will be evaluated according to the following criteria and competencies.

• Bachelors Degree required.
• Degree in Marketing, Business, Sales, Journalism, or healthcare-related field preferred.
• 0-3 years of relevant experience.
• Requires experience exhibiting professional judgment and diplomacy in handling unexpected problems and frequent interruptions.
• Requires the ability to work cross functionally.

Indiana University Health is unlike any other healthcare system and we're looking for team members who share the things that matter most to us. IU Health leaders play a crucial role in advancing the mission of our organization and inspiring teams to make a meaningful difference in the lives of patients. As one of Indiana's largest employers and the most comprehensive medical system in the state, our vision is to lead the transformation of healthcare through quality, innovation and education, and make Indiana one of the nation's healthiest states.

IU Health is the largest health system in Indiana with nearly 40,000 team members, 15 hospitals and $8.64 billion in operating revenue. The system's programs in cancer, cardiovascular, neuroscience, orthopedics, pediatrics and transplants have received national recognition for quality patient care. IU Health, in partnership with the Indiana University School of Medicine, bring together highly skilled physicians, researchers, and educators into close collaboration to provide world-class care for children and adults and improve the health of patients and communities across Indiana.

Indiana University Health is dedicated to a fair hiring process and is committed to equal opportunity and nondiscrimination for all individuals, regardless of age, color, disability, ethnicity, marital status, national origin, race, religion, gender identity, expression, sexual orientation, or veteran status.