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Market Research Consultant

Mindlance

Ridgefield (CT)

On-site

USD 130,000 - 170,000

Full time

2 days ago
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Job summary

A leading company in the pharmaceutical industry seeks a Senior Associate Director of Market Research to oversee all aspects of market research for assigned brands. The role involves designing strategic research plans, analyzing data, and delivering actionable insights to inform marketing strategies. Candidates should possess extensive experience in market research, specifically within the pharmaceutical sector, with a focus on cardiology or diabetic conditions preferred.

Qualifications

  • Minimum of 10 years experience in market research, particularly in pharmaceuticals.
  • Expertise in qualitative and quantitative research methods required.
  • Proven experience managing regulatory and ethical standards.

Responsibilities

  • Lead market research for pharmaceutical brands to influence marketing strategies.
  • Design and execute studies, analyze data, and deliver insights.
  • Collaborate with team members and manage project budgets.

Skills

Market research
Business analysis
Data interpretation
Presentation skills
Project management
Team collaboration
Analytical skills
Regulatory compliance

Tools

Microsoft Office

Job description

Duties:

  1. The Senior Associate Director of Pharmaceutical Brand Market Research will have primary responsibility for all aspects of market research and business analyses for assigned brands/TAs, including but not limited to:
  2. Identify market research (MR) needs for the business (immediate and multi-year planning).
  3. Develop MR plans leveraging appropriate research methodologies to fill those needs.
  4. Design, execute, and interpret MR studies and clearly communicate the insights and recommendations arising from the research.
  5. Be the subject matter expert on past, current, and potential insights needed for the product/project.
  6. Analyze & report syndicated, secondary market data for performance measurement and market understanding.
  7. Utilize a full spectrum of survey insights and syndicated data to answer complex business questions, including compiling insights from multiple data sources, creating presentations, and delivering them confidently.
  8. Support and guide analytical business questions for projects run by other A&I colleagues.
  9. Work with vendors to ensure each project aligns with business objectives, achieves high-quality insights, follows all regulatory requirements, and delivers actionable insights.
  10. Manage all work within the specified budget and complete necessary paperwork for project authorization.
  11. Coordinate and collaborate with other Analytics & Insights team members to support Marketing clients and senior leadership.
  12. Lead initiatives without authority in a complex organization.
  13. Demonstrate full product, customer, and performance knowledge quickly and participate actively in planning sessions, influencing marketing strategies and tactics.

Skills and Requirements:

  • Minimum of 10 years experience in a large product marketing corporation, specifically in market research with primary responsibility for generating, organizing, and presenting insights.
  • At least 10 years supporting pharmaceutical brand marketing research.
  • In-depth knowledge of qualitative and quantitative market research techniques.
  • Experience managing regulatory and ethical requirements of pharmaceutical market research & data protection.
  • Preferred experience in cardiology and primary care specialist marketing, and cardiac and/or diabetic conditions.
  • High proficiency with Microsoft Office (PPT, Outlook, Word, Excel).
  • US-based candidates only, able to work during Eastern Time Zone hours.
  • Seeking candidates who can start immediately.

EEO Statement:

Mindlance is an Equal Opportunity Employer and does not discriminate based on Minority, Gender, Disability, Religion, LGBTQI, Age, or Veteran status.

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