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Groupe SEB is seeking a Market Research Analyst in Irvine, CA to lead market intelligence initiatives and provide strategic insights. You will collaborate with sales, marketing and product teams, analyze diverse data sources, and deliver timely, actionable recommendations.
The role requires 3–5+ years in market research, advanced Excel and BI tools, and a strong ability to translate data into business strategy. Hybrid work in Irvine with a comprehensive benefits package.
As a global reference in small domestic and professional equipment, we make a real impact through our 45 iconic brands – Tefal, Seb, Rowenta, Moulinex, Krups, and many more – present in over 150 countries. Every second, 13 products are sold, manufactured in our 50 industrial and logistic sites.
Our success relies on the diversity of talents, the richness of individual journeys, and an inclusive and respectful work environment. We are firmly committed to fighting all forms of discrimination. If you have a disability, we are here to listen and adapt your recruitment journey.
SEB Professional is a subsidiary of Groupe SEB. At SEB Professional North America, we are a leader in the professional coffee machine industry, offering three equipment lines: Schaerer, WMF, and Curtis. Our innovative coffee machines are trusted worldwide and can be found in a variety of settings, including hotels, restaurants, coffee shops, and convenience stores. Join us in delivering exceptional coffee experiences worldwide.
The Market Research Analyst will be responsible for conducting trend research, gathering and analyzing data, and providing insights to various stakeholders. They will work closely with our sales, marketing, and product teams to provide timely, accurate market research and are expected to stay up to date on the latest industry trends and developments.
Define, implement, and continuously improve market intelligence processes, including standardized methods for collecting, validating, and sharing market, customer, and competitive intelligence across regional and global teams
Gather and analyze data from various sources to identify trends and correlations
Provide market intelligence and analytical support for strategic planning, annual business planning, portfolio reviews, product development, and executive decision‑making processes.
Identify new data sources to support business questions; monitor data quality and accuracy
Prepare market share and competitive landscapes; identify and monitor key competitors and their strategies; monitor and analyze industry and competitive developments
Analyze customer, field, and market feedback to identify unmet needs, emerging trends, and opportunities for product and service innovation
Analyze market trends to identify business opportunities; Create reports and presentations detailing findings.
Develop tools and techniques to improve market intelligence processes, track and report on key performance indicators
Design, develop, and implement data intelligence models and dashboards; make assumptions on ASP/Volume/Value/market sizes; triangulate different sources
Develop and maintain data and analytics systems, manage and maintain data warehouses and databases, manage data access rights and security
Develop query processes, dashboards, and other data visualizations & stay up to date with new technologies and current trends in data intelligence
Collaborate with the Global Market Intelligence team to exchange market insights, leverage best practices, and ensure alignment between regional priorities and global business strategies
Deliver quarterly market outlooks
Translate data into strategic recommendations
Partner with product managers on business cases
Support pricing strategy
Monitor AI and automation trends affecting the beverage industry
Education: Bachelor’s degree in business, Economics, Marketing, Statistics, or a related field
Experience: 3-5+ years of experience in market research, business analysis, and/or competitive intelligence
Strong analytical and problem‑solving skills with the ability to transform complex data into actionable business insights and strategic recommendations.
Advanced proficiency in Excel and business analytics tools.
Experience with data visualization and dashboard development using Power BI, Tableau, or similar BI platforms.
Working knowledge of SQL for data extraction, manipulation, validation, and analysis across multiple data sources.
Experience building market models and automated reporting frameworks.
Knowledge of AI, Generative AI, and automation tools; ability to leverage AI to enhance market research, trend analysis, competitive intelligence, and reporting processes.
Experience with market research, competitive intelligence, and customer insight methodologies.
Strong presentation and data storytelling skills, with the ability to communicate findings effectively to senior stakeholders.
This is a hybrid position in Irvine, CA.
You will receive a competitive salary that recognizes your expertise and contribution to the team. In addition, we offer a comprehensive benefits package that includes: