Market Manager (Santa Cruz, San Benito, Monterey County)

Firestone Walker Brewing Company; Paso Robles (CA); Hybrid; USD 75,000 - 110,000; Full time

Benefits offered by this job

Health Insurance

401(k) with profit sharing

Paid parental leave

PTO 13 days/year

Beer discounts

Job summary

Firestone Walker Brewing Company in California is seeking a Market Manager to grow sales across on- and off-premise accounts, secure new distribution, and work with the distributor network to expand FW beers.

You will travel to sales meetings, run promotions and events, build strong account relationships, and help manage budgets while reporting monthly. This role involves working with FW teams to exceed sales plans and brand objectives.

Qualifications

• High School Diploma required; associate or bachelor’s degree in related field a plus.
• At least 2 years of beverage or consumer goods selling experience preferred.
• Strong relationship-building and negotiation skills.

Responsibilities

• Pursue new on- and off-premise distribution and call key accounts to secure growth.
• Create timely presentations and pitches to secure new distribution.
• Execute promotions, events, and sampling to build brand awareness and drive sales.
• Travel to company sales meetings and participate in market blitzes with FW team members.
• Maintain sales goals and personal budgets for the assigned territory and manage promotion budgets.
• Provide periodic reporting and feedback from distributor warehouses and account staff.

Skills

Sales experience

Account management

Communication skills

Education

High School Diploma

Associate degree

Bachelor's degree

Job description

Who We Are:Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied.Description:As a Market Manager (MM), your role is ultimately charged with increasing the sales of Firestone Walker Brewing Co. (FW) highly awarded beers. This includes direct account responsibility for key on and off-premise accounts, securing new distribution in existing and new accounts, and working closely with the distributor network in the assigned territory to develop all accounts.Job Duties And Responsibilities:Pursue new on and off-premise distributionCall existing key accounts to secure existing distribution and obtain new distributionCreate timely presentations and introduce new and “limited release” beersExecute weekly on and off-premise promotions and periodic special events that generate brand awareness and consumer sampling, as well as support new distribution at target accountsDevelop strong, positive relationships with account staff and distributor sales personnelTravel to company sales meetingsParticipate in market “blitzes” in other territories and work with other FW team members to execute the sales planComplete necessary administrative reporting on a timely basisMaintain all sales goals and personal budgets outlined for assigned territoryManage promotion budget to facilitate promotional activity at on and off-premise accountsConduct monthly inventory checks of each of your distributor warehouses and feedback to the Territory Sales Manager (TSM)Keep strong distributor relationshipsHave periodic ride-withs and concentration days with distributor personnelAttend monthly Development DaysWork with the FW team to develop the brand and execute/achieve the sales planBecome a business partner to distributors through being best supplier partnersAssist distributors with sales, new distribution, displays, merchandising standards and promotional activity for FW productsOther duties as assignedQualifications:High School Diploma. Associate or bachelor’s degree in related field a plus2 years of beverage or consumer goods selling experience preferredWhat Firestone Walker Offers:Health Insurance 100% employer paid premiums for employee medical, dental, vision, & life insuranceFlexible Savings Account (FSA)Employee Assistance Program (EAP)Company sponsored paid parental leavePaid Sick Leave401(k) retirement plan including company paid profit sharing & 4% safe-harbor matchingAccrued PTO (rate of 13 days per year)10 paid holidays per yearEmployee discount of 50% off food, beer, and merchandisePeriodic beer giveaways for employees 21+The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.Firestone Walker is an Equal Opportunity Employer and does not discriminate based on any protected class.