Market Manager

Picnic; San Francisco (CA); On-site; USD 106,000 - 125,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k)

HSA

Time off

Parental Leave

Life & Disability

Pet insurance

Job summary

Picnic is expanding its growth team in San Francisco and seeking a seasoned sales professional to own a full sales motion—from discovery to onboarding—across local office opportunities. You will collaborate with SDRs, drive deal closure, and expand within existing accounts to maximize lunchtime experiences for employees.

You will leverage CRM tools, Google Sheets, and data-driven insights to prioritize markets and tailor outreach.

Qualifications

• 2+ years in growth, sales, business development, partnerships, or account expansion roles.
• Bachelor’s from a top university.
• Proven ability to run a deal from first meeting through close.

Responsibilities

• Map and prioritize office opportunities.
• Own deals from discovery through onboarding.
• Work with SDRs on territory prioritization.
• Run a consultative sales process.

Skills

Growth mindset

Sales

Business development

Partnerships

Account expansion

Communication

Organization

Data analysis (Google Sheets)

Education

Bachelor's degree from a top university

Tools

CRM tools

Google Sheets

Job description

Who We Are

At Picnic, we’re reinventing the way employees experience lunch at work. By partnering with top local restaurants and batching hundreds of orders, we make it easy for companies to offer high-quality, individually packed meals, without fees or tips. Our mission is to create a seamless, affordable, and joyful lunch experience that benefits both employees and employers.

What You’ll Do

New Business and Close Wins

• Map and prioritize office opportunities across your city, tracking building types, employee count, density, and decision maker access
• Own deals from first meeting through close and beyond: discovery, pitch, proposal, signature, and beyond to onboarding, ensuring a great first picnic lunch.
• Work with SDRs on territory prioritization and help shape outreach targeting based on your on-the-ground knowledge of the market
• Run a consultative sales process: understand what each company needs and show them how Picnic fits

Account Expansion (in Partnership with the National Accounts Team)

• Visit existing Picnic locations to understand the on-the-ground experience: what is working, what is not, and what would make employees order more
• Identify and drive expansion within existing accounts: additional offices, more dining slots, higher participation from employees who have not ordered yet
• Partner with the National Accounts team to share field observations and flag accounts with growth potential or churn risk
• Turn happy customers and office admins into referral sources for new buildings and companies

Restaurant Selection Intelligence

• Partner with the central restaurant team on cuisine selection for your market, taking into account that most Picnic locations are inside large office facilities or towers with specific logistical and operational constraints
• Bring back local demand signals from the field: which cuisines are underrepresented, what employees in your city actually want, and what works operationally given the building types you are seeing

Local Marketing and Community

• Plan and run grassroots marketing: flyering, pop-ups, office samplings, POC happy hours, and admin appreciation events
• Build a robust Picnic community across social, industry channels, and in-person activations
• Capture competitor moves, building trends, and employee behavior insights and bring them back to the central team

What We’re Looking For

• 2 or more years in a growth, sales, business development, partnerships, or account expansion role
• Bachelor’s from a top university
• Proven ability to run a deal from first meeting through close — you are comfortable owning the full sales motion
• Demonstrable experience building and maintaining professional relationships
• Strong communicator, comfortable with executives, building managers, office admins, and community leaders alike
• Highly organized: able to juggle a live pipeline, field visits, marketing activations, and outreach at the same time
• Comfortable with data: Google Sheets, dashboards, and basic funnel metrics should not slow you down
• Self-starter who does not wait to be told what to do

Nice to have

• Experience at an early-stage startup
• Background in food, hospitality, real estate, or local community ecosystems
• Experience working alongside or managing SDRs
• Event planning or grassroots marketing experience
• Familiarity with CRM tools or operations platforms

Why join us

• Drive real impact: Be part of building the operational engine behind a fast-growing startup that’s redefining how work gets done.
• Own your city: Take full ownership of your city’s performance and see the direct results of your ideas and execution every single day.
• Work with purpose: Join a mission-driven team focused on making the workplace experience better for thousands of people.
• Grow with us: At Picnic, there’s room to grow—personally and professionally—as we scale and take on new challenges together.

What Else You Need To Know

This role is based in our San Francisco office location. As a company driven by innovation and continuous change, close collaboration is essential. We’re constantly reimagining our industry, creating new products, and refining our processes, and we do our best work together. That’s why all of our office-based teams work onsite, five days a week.

The base salary range for this role is $106,000 - $125,000 per year.

Add’l Incentive Compensation: Individuals can earn an estimated annual incentive compensation range of $31,000 - $37,500 when meeting performance expectations. Actual incentive compensation varies based on individual sales performance and targets.

Actual compensation will be determined on an individual basis and may vary depending on experience, skills, and qualifications.

Base salary is just one part of your total rewards package. You may also be eligible for equity awards and an annual performance-based bonus.

Benefits Summary (USA Full-Time Exempt Employees)

• Medical, dental, and vision insurance (multiple plans, incl. HSA options).
• Company-paid life and disability insurance (short- and long-term).
• Voluntary insurance: accident, critical illness, hospital indemnity.
• Optional supplemental life insurance for self, spouse, and children.
• Pet insurance discount.
• 401(k).
• Health Savings Account (HSA)
• Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
• Time Off policies:
  • Discretionary vacation days
  • 8 paid holidays per year
  • Paid sick time
  • Paid Bereavement leave
  • Paid Parental Leave

Benefits Are Subject To Change At The Company's Discretion.