Market Insights & Analytics Specialist

Inteplast Group; Livingston (NJ); Sur place; USD 60 000 - 90 000; Plein temps

Résumé du poste

Inteplast Group seeks a Marketing Specialist to conduct market research and analyze data to support business development and sales strategy. You will forecast sales trends, evaluate ROI, and present findings to leadership, driving data-informed decisions across departments.

The role requires a Bachelor’s degree and 2–5 years in marketing analytics or digital marketing, with strong Excel and BI skills. Opportunities include growth and cross-functional exposure.

Qualifications

• Bachelor’s degree in marketing, business, statistics, economics, finance, communications, or related field.
• Strong Excel skills and data analysis to interpret trends and campaign performance.
• Ability to collect, interpret data, and present findings clearly to leadership.
• 2–5 years of experience in marketing analytics, BI, or digital marketing.

Responsabilités

• Monitor and forecast sales trends for commodities and programs.
• Measure performance of marketing programs and sales strategies.
• Devise data collection methods (surveys, market studies, reports).
• Gather customer requirements and market trends to assess demand.
• Collect and analyze pricing, inventory, and vendor/supplier trends.
• Analyze competitors’ pricing, sales, and marketing strategies.
• Analyze data using ERP/CRM/BI tools and Excel; prepare reports.
• Convert data into tables/graphs/reports for sales and executives.
• Collaborate with sales/ops/product teams to address market challenges.
• Participate in meetings to discuss product promotion and distribution.
• Maintain dependable attendance and flexibility for non-standard hours.

Connaissances

Excel skills (pivot tables, lookups)

Statistics interpretation

Data interpretation

ROI measurement

Formation

Bachelor’s degree in Marketing or related field

Outils

CRM platforms

BI software / analytics tools

Enterprise databases

Description du poste

Inteplast Group seeks a Marketing Specialist to conduct market research and analyze data to support business development and sales strategy. You will forecast sales trends, evaluate ROI, and present findings to leadership, driving data-informed decisions across departments.

The role requires a Bachelor’s degree and 2–5 years in marketing analytics or digital marketing, with strong Excel and BI skills. Opportunities include growth and cross-functional exposure.