Market Insights Analyst: Data-Driven Growth & Strategy

CareersInFood.com; Sanford (FL); On-site; USD 70,000 - 90,000; Full time

Job summary

A food industry company based in Sanford, Florida is seeking a Marketing Research Analyst to bridge the gap between data-driven insights and strategic decision-making. The ideal candidate will possess a Bachelor’s degree and 5+ years of relevant experience, specializing in market research and data analysis. You will support both sales and marketing objectives, collaborating across departments to deliver actionable insights that inform strategies and drive growth. This full-time position offers opportunities for professional development.

Qualifications

• 5+ years in marketing research, data analysis, or a similar role, preferably in a B2C or B2B environment.
• Experience supporting sales and marketing functions is highly desirable.

Responsibilities

• Conduct in-depth research on industry trends, consumer behavior, and competitive landscapes.
• Collect, clean, and analyze market data from various sources.
• Collaborate with the sales team to provide data-backed insights.
• Assist in planning and evaluating campaigns.
• Prepare compelling reports and presentations.
• Work closely with cross-functional teams.

Skills

Data analysis tools (Excel, SQL, R, Python)

Market research methodologies

Analytical and problem-solving skills

Communication skills

Time management

Education

Bachelor’s degree in Marketing, Business Administration, Statistics, Economics, or related field

Tools

Tableau

Power BI

Google Analytics

Job description

A food industry company based in Sanford, Florida is seeking a Marketing Research Analyst to bridge the gap between data-driven insights and strategic decision-making. The ideal candidate will possess a Bachelor’s degree and 5+ years of relevant experience, specializing in market research and data analysis. You will support both sales and marketing objectives, collaborating across departments to deliver actionable insights that inform strategies and drive growth. This full-time position offers opportunities for professional development.