Manager, Retention & Lifecycle Marketing

BlueChew; Austin (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

Meds.com is seeking a Manager, Retention & Lifecycle Marketing to own the customer journey from first purchase through long-term loyalty. You will combine insights, creative, experimentation, and automation to deliver the right message at the right time.

In this cross-functional role within the Creative Strategy team, you’ll partner with Growth Marketing, Creative, Product, Customer Experience, Analytics, and Engineering to build lifecycle programs that strengthen relationships and drive

Qualifications

• 5+ years in lifecycle or retention marketing
• Experience driving retention across email, push, and in-app
• Proven ability to collaborate across Growth Marketing, Creative, Product, Customer Experience, Analytics, and Engineering

Responsibilities

• Own the customer journey from first purchase through long-term loyalty.
• Build and optimize lifecycle programs to drive retention and growth.
• Lead experiments, personalization, and automation to deliver timely, relevant messaging.
• Collaborate with cross-functional teams to align on strategy and metrics.

Skills

Lifecycle marketing

Growth marketing

Cross-functional collaboration

Automation

Personalization

Tools

Marketing automation

SQL

GA4/Analytics

HubSpot

Job description

Meds.com is a rapidly growing consumer technology firm operating a suite of healthcare businesses, including our flagship brands BlueChew & MOD. Our mission is to better patients' lives through innovative healthcare solutions. With a team of 350 professionals across various specialties, we've built scalable pharmacy, telemedicine, and e-commerce platforms using cutting-edge technology. As we continue our accelerated growth trajectory, we're launching new products to expand our patient base and accelerate growth. Join us in tackling exciting challenges at the intersection of healthcare and technology.

Build the customer journey that drives long-term growth:

We're building one of the fastest-growing direct-to-consumer healthcare brands in the country, and we're looking for someone to own one of the most important growth levers in the business: customer retention. Our customers don't stop interacting with us after their first purchase. Every message, every renewal, every product recommendation, and every touchpoint is an opportunity to build trust, increase lifetime value, and create an exceptional customer experience.

As our Manager, Retention & Lifecycle Marketing, you’ll own the strategy and execution behind the customer journey from first purchase through long-term loyalty. You’ll combine customer insights, compelling creative, experimentation, personalization, and automation to deliver the right message to the right customer at the right time.

This is a high cross-functional role that sits within the Creative Strategy team. You’ll partner closely with Growth Marketinbg, Creative, Product, Customer Experience, Analytics, and Engineering to build best-in-class lifecycle programs that strengthen customer relationships while driving measurable business growth.

Join our team in Austin, TX or Chicago, IL - we're looking for someone who truly values and enjoys working in the office, not just tolerates it.

oin our dynamic team and help us create impactful collaborations with influencers to expand our brand reach and drive meaningful engagement with our target audience. This role is full-time in our Austin or Chicago offices.