Manager Product Management, Commercialization, Consumer Acquisition & Engagement(CA&E)

Mastercard; Oklahoma City (OK); On-site; USD 120,000 - 160,000; Full time

Job summary

Mastercard’s Services organization seeks a Manager, CA&E Commercialization to accelerate growth across Europe, with a focus on the DACH region. You’ll drive go-to-market strategies, sales enablement, and commercialization of Marketing Services, Rewards, Offers, and Personalization.

Leading cross-functional efforts with regional leadership, Account Managers, and marketing, you will craft tailored narratives, design scalable GTM frameworks, and help sales teams win strategic deals.

Qualifications

• Proven experience as a sales or client services leader with a demonstrated ability to drive growth.
• Strong business acumen and a track record of delivering customer-centric solutions.
• Experience launching and scaling products in dynamic markets.
• Consultative mindset with the ability to craft compelling, customer-tailored narratives.
• Skilled in influencing and motivating teams, unifying sales stakeholders around goals.
• Expertise in developing go-to-market strategies and sales enablement plans.

Responsibilities

• Grow CA&E business across Europe and DACH by aligning sales enablement with market needs.
• Customize product narratives for diverse customer segments.
• Contribute to client JVIs and RFPs.
• Create scalable GTM strategies to expand the reach and relevance of existing products.
• Partner with Product Management and Sales Teams to design and execute impactful sales disciplines.
• Develop and execute creative go-to-market frameworks, including Cash Conversion, Pay-for-Performance (P4P), and Conversion Assurance models.
• Collaborate with Marketing to produce compelling sales tools and resources.
• Analyze and understand market trends to position Mastercard’s offerings effectively.

Skills

Sales leadership

Go-to-market strategy

Sales enablement

Cross-functional collaboration

Executive stakeholder management

Job description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build asustainableeconomy where everyone can prosper. We support a wide range of digital payments choices, making transactionssecure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager Product Management, Commercialization, Consumer Acquisition & Engagement (CA&E)Job DescriptionManager, Product Management, Commercialization, Consumer Acquisition & Engagement (CA&E)OverviewMastercard’s Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard’s differentiation and business growth.The Consumer Acquisition & Engagement (CA&E) team focuses on products and solutions that address dynamic market needs. We are seeking a Manager, CA&E Commercialization, to support the DACH region by driving sales enablement, go-to-market strategies, and the commercialization of key CA&E services and platforms, including Marketing Services, Rewards, Offers, and Personalization.This role will be part of the regional CA&E Commercialization team, supporting the DACH region and working closely with regional CA&E Commercialization leadership, the Regional Product Lead, Services Business Leads, Account Managers, and cross-functional partners to accelerate CA&E growth.

Key Responsibilities

• Growth: Grow the expansion of the CA&E business across Europe and DACH division by aligning sales enablement with customer and market needs.
• Tailored Product Narratives: Customize product messaging for diverse customer segments.
• Sales Support: Contribute to key client JVIs and RFPs.
• Scalable GTM Strategies: Create 1:M strategies to expand the reach and relevance of existing products.
• Sales Plays: Partner with Product Management and Sales Teams to design and execute impactful sales disciplines.
• Innovative Constructs: Develop and execute creative go-to-market frameworks, including Cash Conversion, Pay-for-Performance (P4P), and Conversion Assurance models.
• Customer Engagement: Work closely with Sales to understand and embed customer needs into solutions, meeting directly with clients when necessary.
• Enablement Materials: Collaborate with Marketing to produce compelling sales tools and resources.
• Market Intelligence: Analyze and understand competing solutions and market trends to position Mastercard’s offerings effectively.

About You

• Proven experience as a sales or client services leader with a demonstrated ability to drive growth.
• Strong business acumen and a track record of delivering innovative, customer-centric solutions.
• Extensive experience launching and scaling products in dynamic markets.
• Consultative mindset with the ability to craft compelling, customer-tailored narratives.
• Skilled in influencing and motivating teams, with a vision for unifying sales stakeholders around strategic goals.
• Expertise in developing go-to-market strategies and sales enablement plans.
• Recognized as a senior subject matter expert capable of navigating complex deals and engaging with executive-level clients.
• Deep understanding of consumer, industry, and market trends.
• Creative problem solver with the ability to generate "out of the box" solutions and build alignment across diverse teams.
• Growth-oriented and adaptable, thriving in fast-paced, rapidly evolving environments.
• International and matrixed organizational experience is highly desirable.
• Exceptional networking, communication, and storytelling skills, with a strong focus on results and urgency.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.