Manager, Precision

Publicis Groupe; Boston (MA); On-site; USD 75,050 - 115,024; Full time

Benefits offered by this job

Medical coverage

Dental coverage

401K

Flexible time off

Job summary

Publicis Groupe in Boston is seeking a dedicated Manager to lead the Precision team in digital media activation. This role involves managing analysts, optimizing campaigns, and directly interfacing with clients to deliver successful digital strategies. Ideal candidates will possess 4+ years of media buying experience and strong leadership skills. The position offers competitive compensation and a robust benefits package, including medical, dental, and flexible time off.

Qualifications

• Four or more years of experience in display and video media buying.
• Strong knowledge of DSP platforms and active campaign optimization experience.
• Familiarity with generative AI tools like ChatGPT is a plus.

Responsibilities

• Manage daily workflow of Digitas client campaigns.
• Oversee analysts’ campaign management activities.
• Assume accountability for campaign execution and performance.

Skills

Media buying experience

Analytical thinking

Communication skills

People management

Presentation skills

Education

Four-year college degree

Tools

Google Marketing Platform

The Trade Desk

Job description

Overview

Digitas’ world-class Precision team is responsible for all digital media activation in this increasingly addressable world, including display, video, mobile, audio, and native. With a deep understanding of media platforms, data, and targeting strategies and razor‑sharp analytical skills, our Precision specialists deliver optimal solutions that drive our clients’ business forward.

We’re looking for an outstanding Manager—someone who can win the hearts of clients, inspire their teammates, and skillfully juggle multiple pieces of business. This is a unique opportunity for an experienced digital media star to actively drive performance for some of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own.

Sound like you? Read on.

Responsibilities

What you’ll do:

As a Manager, you’ll be responsible for oversight of analysts and senior analysts on a day-to-day basis. You will ensure your analysts are properly equipped to handle tasks such as campaign management activities, including campaign setup, optimization and maintenance, QA, performance reporting, and billing reconciliation. You will also play a role in all of these areas ensuring that campaigns are set up properly according to best practices, providing final QA and confirming all aspects of a campaign are running smoothly. You’ll provide feedback on optimization recommendations from analysts when needed and help guide their development in this area. You will provide input in the construction of client decks and status documentation. You will be responsible for the growth and development of analysts on the team and will provide feedback to ADs and above on developmental progress and any needs of the team.

Most importantly, you must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and want to be a part of something truly unique that will have a lasting impact.

Day to day your role includes:

• Directing and managing the daily workflow of all Digitas client campaigns, including proposal development, campaign activation and maintenance, and post‑buy recaps
• Interfacing with media strategy teams to build strategic campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
• Prepare client deliverables ensuring quality, and that recommendations and work products are sound and viable
• Owning the development of strategic proposals, coordinating across teams to account for all relevant inputs and sharing with your associate director for alignment and pressure testing
• Assuming accountability and ownership of campaign execution for assigned client accounts as well as monitoring and reporting on campaign performance
• Understanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accounts
• Participating in forecasting exercises for senior management
• Adopting established account management standards and program management best practices and ensuring processes are being followed – you will be responsible for holding your team accountable
• Assisting in training, mentoring, and developing team members
• Contributing to the development and documentation of best practices for improving communication and collaboration within the team and the group
• Developing and maintaining quality control procedures for campaign implementations
• Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance
• Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity

Qualifications

• Four or more years of experience in display and video media buying
• In depth understanding of media planning and programmatic buying, and familiarity with Google Marketing Platform, The Trade Desk, or similar buying platforms
• Two or more years of people management experience
• Strong knowledge of DSP platforms and active campaign optimization experience
• The ability to organize and manage your work and that of the junior staff on the team
• Strong analytical thinking and mathematical/quantitative skills
• Solid presentation skills and comfortable presenting to key stakeholders
• Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
• A four‑year college degree
• Familiarity with prompt‑based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Got the sparkle? Apply if you believe your unique skills are a fit. We’d love to hear from you.

Benefits

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: $75,050 - $115,024. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will 06/26/2026.

All your information will be kept confidential according to EEO guidelines.