Manager, Planning

Infinite Roar; New York, Northern (NY, KY); On-site; USD 110,000 - 150,000; Full time

Job summary

Infinite Roar in New York, NY, seeks a Manager, Strategy (Planning) to lead end-to-end communications planning and translate marketing objectives into actionable plans.

You will oversee associates, manage client stewardship, and drive cross-media integration, with frequent client contact and ownership of the integrated plan.

The role requires strategic and functional media knowledge and readiness to step in when leadership is unavailable.

Qualifications

• Bachelor's degree in Marketing or Communications or related field.
• Strong understanding of media planning principles and client objectives.
• Experience coordinating cross-functional teams and managing junior staff.

Responsibilities

• Assist the team lead with digital media plan development and recommendations.
• Interpret digital media strategy and translate into action steps for planning.
• Oversee associates and day-to-day media activity operations.
• Demonstrate initiative by researching insights to improve media products.
• Lead client stewardship and ensure alignment with marketing objectives.
• Supervise execution of approved communication plans and projects.
• Be the primary client contact for stewardship requests.
• Understand client marketing objectives and provide media recommendations to meet them.
• Apply proprietary research tools and learning to planning processes.

Skills

Media planning

Client management

Project management

Team leadership

Education

Bachelor's degree in Marketing/Communications

Job description

Company description

Infinite Roar, Publicis Media's fastest-growing agency, is the new force in the media landscape. We are built for those clients looking to drive transformation, and we've created an approach especially tailored to the unique needs of disruptive, fast-growing brands. We combined the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global powerhouse.

Overview

The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications planning. They are responsible for translating marketing/digital media objectives into communication plan development action steps and managing the Associate(s) through various projects. The Manager is the primary point of contact for clients on stewardship requests and is responsible for having a firm grasp of both strategic and functional media knowledge. They should be ready/able to step in and handle situations when the Associate Director is not available.

This role offers frequent client contact, ownership of the integrated plan, and the opportunity to lead project management and cross-media integration.

Responsibilities

• Assists the team lead with all aspects of digital media plan development/recommendations
• Interprets communications/digital media strategy and translates into communication planning action steps
• Oversees/manages Associate(s) and day-to-day operation of all media activity
• Demonstrate initiative by researching and identifying valuable information/insights to improve media product
• Fully embraces Connections that Captivate and uses as guiding principles for all media/communicationrecommendations
• Determines and supervises the best possible implementation of all approved communication plans and projects
• Acts as primary point of contact for client stewardship requests
• Learns and understands all phases of the clients' marketing objectives and provides media recommendations to deliver against these objectives
• Understands all proprietary research tools/processes and applies learning during communication planning