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Manager, Planning

Dentsu Aegis Network Ltd.

Detroit (MI)

Hybrid

USD 62,000 - 84,000

Full time

2 days ago
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Job summary

An innovative firm is seeking a Media Planning Manager to lead strategic media campaigns in the vibrant Greater Detroit area. This pivotal role involves collaborating with multi-channel teams, managing client relationships, and analyzing competitive landscapes to ensure effective media planning. The ideal candidate will have a strong background in B2B media planning, excellent communication skills, and familiarity with industry-leading tools. Join a forward-thinking company committed to driving impactful media solutions and fostering a collaborative work environment. If you're ready to make a difference in the media landscape, this opportunity is for you!

Benefits

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

Qualifications

  • 3+ years of experience in media planning and client communication.
  • Strong knowledge of media tools and competitive analysis.

Responsibilities

  • Plan and strategize media campaigns across channels.
  • Manage media budgets and evaluate timelines.

Skills

Media Planning
B2B Communication
Client Management
Strategic Planning
Competitive Analysis

Education

Bachelor's Degree

Tools

Media Ocean
Nielsen Ad Intel
Pathmatics
Web Analytics

Job description

We are looking for a Media Planning Manager with experience in B2B ideally based in Greater Detroit, MI area. The Manager, Media Planning role is a critical role with one direct report, potentially more in time, and you will report into the Associate Director, Planning. You must demonstrate a strong working knowledge of the media space and available media research and systems. You will lead the daily account needs by assuring focus on key client goals, and communicating appropriate resource needs.

Responsibilities:

  • Plan and strategize media campaigns
  • Coordinate with multi-channel teams to create strategic and thoughtful integrated media plans across channels.
  • Communicate with clients on questions and specific media plans
  • Evaluate timelines and manage daily deliverables
  • Analyze competitive landscapes, pulling reports using agency tools and compiling insights
  • Manage a large Media Budget and Flowchart
  • Guide media channel selection and identify new opportunities

Qualifications:

  • 3+ years of experience in media planning
  • Experience communicating directly with clients and comfortable performing as the day to day client lead
  • Relevant media planning and buying experience across channels
  • Familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, and/ or other media tools

DESIRED, NOT REQUIRED:

  • 1+ years managing junior team members
  • 1+ years of Experience working on a B2B client
  • Experience working on an Automotive client

The annual salary range for this position is 62K- 84K . Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .

Applications are being accepted on an ongoing basis.

#LI-EB1 #LI-Hybrid

Location:

Detroit

Brand:

Carat

Job Description:

We are looking for a Media Planning Manager with experience in B2B ideally based in Greater Detroit, MI area. The Manager, Media Planning role is a critical role with one direct report, potentially more in time, and you will report into the Associate Director, Planning. You must demonstrate a strong working knowledge of the media space and available media research and systems. You will lead the daily account needs by assuring focus on key client goals, and communicating appropriate resource needs.

Responsibilities:

  • Plan and strategize media campaigns
  • Coordinate with multi-channel teams to create strategic and thoughtful integrated media plans across channels.
  • Communicate with clients on questions and specific media plans
  • Evaluate timelines and manage daily deliverables
  • Analyze competitive landscapes, pulling reports using agency tools and compiling insights
  • Manage a large Media Budget and Flowchart
  • Guide media channel selection and identify new opportunities

Qualifications:

  • 3+ years of experience in media planning
  • Experience communicating directly with clients and comfortable performing as the day to day client lead
  • Relevant media planning and buying experience across channels
  • Familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, and/ or other media tools

DESIRED, NOT REQUIRED:

  • 1+ years managing junior team members
  • 1+ years of Experience working on a B2B client
  • Experience working on an Automotive client

The annual salary range for this position is 62K- 84K . Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .

Applications are being accepted on an ongoing basis.

#LI-EB1 #LI-Hybrid

Location:

Detroit

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

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For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

Be a force for good . Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.

Dream loud . In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.

Team without limits . We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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