Manager, Paid Search

Axial1 Performance Science; Chicago (IL); On-site; USD 80,000 - 95,000; Full time

Job summary

A performance marketing firm is seeking a Manager, Paid Search to execute and manage campaigns across Google and Microsoft ad platforms. The role requires 3-5 years of experience in Paid Search marketing, proficiency in Google Ads, and strong analytical skills. Responsibilities include leading strategy, managing bids, and performing data analysis. The ideal candidate will thrive in a dynamic environment and possess excellent communication skills. This position offers a full-time opportunity in Chicago, IL with competitive compensation.

Qualifications

• 3-5 years of experience in Paid Search marketing.
• Experience with Google Ads products (Search, Performance Max, YouTube, etc.).
• Strong analytical skills with Excel.

Responsibilities

• Lead Paid Search strategy and execution across ad platforms.
• Own bid strategy and management.
• Perform ad-hoc data analysis for optimization.

Skills

Paid Search marketing

Google Ads products

Data analysis

Excel / Pivot tables

Communication skills

Education

Bachelor’s degree

Job description

We are looking for an analytically minded Manager, Paid Search for Axial1 to own campaign execution and account management across Paid SEM, YouTube and other Google and Microsoft Ads products. You will have the opportunity to support Axial1’s multichannel strategy, develop new areas of expertise, and join an innovative, rapidly growing business focused on holistic performance marketing and advanced analytics solutions across the marketing funnel.

Location: Chicago, IL

Base pay range: $80,000.00/yr - $95,000.00/yr

Key Responsibilities

• Lead Paid Search strategy and execution across Google and Microsoft ad platforms
• Own bid strategy and management
• Own client-facing interactions and communications; serve as an educational resource for clients as a subject‑matter expert
• Strategize multi‑channel digital media buying and planning from briefing to campaign creation
• Oversee day‑to‑day campaign budget pacing and performance across the media portfolio, including bidding, copy and performance optimization recommendations
• Lead campaign creation and management, including forecasting, KPI setting, creative briefing, trafficking, and managing delivery timelines
• Present weekly reporting, contribute to reporting insights and tactical recommendations
• Conduct ad‑hoc data analysis to drive optimization and testing recommendations
• Maintain test planning processes and campaign change tracking
• Support training efforts of Specialists and Sr. Specialists
• Work with analytics team to deliver holistic insights and campaign learnings
• Ability to work in a fast‑paced environment; very strong organizational and communication skills are a must
• Reporting to the Senior Manager, SEM and SVP, Performance Media and Growth Marketing

Qualifications

• 3-5 years of experience working in Paid Search marketing
• Experience executing campaigns in Paid Search ad platforms with focus on Google Ads products (Search, Performance Max, YouTube, Discovery, GDN)
• Strong analysis skill set, very comfortable with Excel / Pivot tables
• Keen problem‑solving and troubleshooting abilities
• Professional communication, both written and verbal
• Ability to handle multiple projects and prioritize responsibilities
• High level of accuracy and attention to detail
• Curious, passionate about learning and data‑driven decision making
• Must love and be curious about data analytics
• Self‑motivated, but can also work well in a team
• Enthusiasm for the future of brand and performance advertising
• Bachelor’s degree from an accredited college or university

Company Description

Axial1 is a full‑service performance marketing firm that utilizes advanced analytics, powered by AI/ML, to activate all performance drivers and channels. From search and social to commerce and display, our proprietary data‑driven analytics enable clients to move from data to insight to performance more effectively and efficiently along the entire path to purchase.

Axial1 believes in a diverse environment that encourages original thinking about our business. We embrace differences of opinion and diversity of thought as they help us challenge and refine our solutions. As a best‑in‑class performance marketing agency, we welcome big ideas and believe they can come from anywhere.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Strategy/Planning and Advertising

Industries: Advertising Services and Marketing Services