Manager, Organic Social

Digital Realty Trust, L.P.; Austin (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Digital Realty Trust, L.P. is seeking a Manager, Global Corporate Communications to lead organic social media strategy across global channels. The role focuses on brand voice, campaign management, and executive profile support to grow visibility in AI, data centers, and technological innovation.

The candidate will drive content strategy, social listening, and employee advocacy initiatives, collaborating with senior leaders to deliver world-class communications across multiple markets.

Qualifications

• Experience in social media management strategy for corporate channels.
• Ability to manage global campaigns and executive profiles.
• Familiarity with content calendars and channel localization.
• Proven track record in employee advocacy and internal engagement.
• Comfort with data-driven analytics and reporting.

Responsibilities

• Own organic social media strategy and tone of voice globally.
• Oversee daily scheduling, posting, approvals and reporting across campaigns.
• Develop and deploy content strategy, calendars and new channels.
• Monitor social listening and produce actionable insights.
• Lead Employee Advocacy program and amplify brand reach.
• Collaborate on integrated campaigns aligned with marketing goals.
• Stay current on digital trends and share leadership insights.

Skills

Social media management

Strategic social media knowledge

Executive relationship management

Employee advocacy

Content calendars

Multi-channel fluency

Strong communication

Presentation skills

Collaboration

Job description

Position Title:Manager, Global Corporate Communications

Location:Austin, Texas or Dallas, Texas

Your role

As part of our Global Corporate Communications team, Organic Social Media Strategy plays an integral role in how we go to market, manage reputation, evolve our brand, and extend the voice of our global messaging. The Global Corporate Communications team are responsible for PR, Media, Crisis Communications, Communications Policy, Executive Profile Management, and much more.

Directly reporting to the Senior Manager, Global Corporate Communications, the ideal candidate will have a global role to fulfil with an extensive understanding and experience of social media management and strategy for corporate channels to support the growth of our global channels and extend our visibility in the world of AI, data centers, and technological innovation.

With the matrix manager being Snr. Director, Global Corporate Communications, be a supportive hand to high importance projects and treat information sensitively to support both the Snr. Manager and Snr. Director upon request.

What you’ll do

• Brand guardian and tone of voice owner – serve as the primary brand ambassador for organic social media, ensuring consistency in messaging, tone, and voice across all global channels and executive profiles (where needed).
• Global social media management – own the day-to-day scheduling, posting, approval, and reporting of social media content across all global campaigns on a monthly and quarterly basis using tools such as Oktopost.
• Content strategy and deployment – develop, manage, and continuously optimize the global social media content strategy, including content calendars and channel-specific execution plans. Own the establishing of new channels like Instagram, SubStack, and Medium.
• Social listening and analytics – monitor and report on social listening activity, delivering actionable insights and performance summaries to inform strategy and campaign decisions.
• Employee Advocacy program ownership – lead and maintain the organization’s Employee Advocacy program, driving internal engagement and amplifying brand reach through employee networks.
• Campaign ideation and execution – collaborate with the Snr. Manager to oversee the planning and execution of integrated social media campaigns, aligned with broader acquisition funnel and marketing initiatives.
• Trends, insights, and organizational knowledge hub – stay current with the latest digital and social media trends, share insights with leadership, and serve as the go-to internal expert and knowledge center for all things social media – including producing the yearly social media newsletter.

What you’ll need

• Social media management tool proficiency
• Centralized approval process experience
• Strategic social media knowledge
• Employee advocacy expertise
• Multi-channel digital fluency
• Strong communication and presentation skills
• Executive relationship management
• Collaborative and self-motivated work style

A bit about us

Digital Realty brings companies and data together by delivering the full spectrum of data center, colocation and interconnection solutions. PlatformDIGITAL®, the company’s global data center platform, provides customers with a secure data meeting place and a proven Pervasive Datacenter Architecture (PDx®) solution methodology for powering innovation and efficiently managing Data Gravity challenges. Digital Realty gives its customers access to the connected data communities that matter to them with a global data center footprint of 300+ facilities in 50+ metros across 25+ countries on six continents.

To learn more about Digital Realty, please visit digitalrealty.com or follow us on LinkedIn and X.

A bit about our team

Our Marketing team works in one of the world’s fastest-growing and exciting sectors. We collaborate with the Sales team to develop effective strategies that help build our business and also ensure our corporate strategy meets our local market needs. Our team helps the business keep the world connected and continue to grow by translating our unique offerings into bespoke campaigns, content and propositions for different locations and customer segments.

Marketing

What we can offer you

Our rapidly evolving business sector offers the opportunity to be part of a courageous and passionate team who work together to understand and meet the changing needs of our global customers.

Join us and you’ll be part of a supportive and inclusive environment where you can bring your whole self to work. As part of our team, you’ll get to work with people from different business areas, challenge the way we do things and put your ideas into action. We’ll also give you plenty of development opportunities so you can build a rewarding and successful career with us.

Health and Safety

Safety isn't just a priority here at Digital; it's critical to everything we do. Safeguarding lives, protecting assets, and securing data aren't just ideals - they're essential pillars of our commitment to excellence for our people, our partners and our customers. We have a culture of care where every member of Team Digital embraces a relentless pursuit of working safely across Digital Realty. Together we are Safely Powering Progress.

Our Compensation Philosophy

Digital Realty offers its employees a highly competitive compensation package, excellent benefits, and an environment that recognizes and rewards your contributions. Central to our compensation philosophy is rewarding our employees for achieving the values and objectives aligned to the company's overall goals and values.

The individual in this role will oversee the creation and management of marketing editorial calendars, ensuring all content aligns with strategic business objectives and brand guidelines. They will execute localized campaigns, develop compelling case studies, and support the broader marketing operations team. The role requires close collaboration with both global and subregional stakeholders to ensure content is effectively tailored and delivered across multiple channels. Additionally, the marketer will be responsible for monitoring content performance using data-driven analytics, making recommendations for improvement, and ensuring consistency in messaging and branding across all platforms.

• - 4-7 Years of experience in content management or marketing, preferably in a multi-regional or global context
• - Demonstrated expertise in copywriting, content editing, and managing content calendars
• - Experience in writing and localizing content for various markets and channels
• - Strong knowledge of data-driven campaign reporting and analytics
• - Familiarity with marketing automation platforms, preferably Marketo
• - Proven ability to collaborate with stakeholders across global, regional, and subregional teams