Manager of Consumer Research

JAC Recruitment; Irvine (CA); On-site; USD 100,000 - 120,000; Full time

Job summary

JAC Recruitment is seeking a Consumer Research Manager to generate actionable consumer, shopper, and market insights that inform business and brand strategy. You will lead consumer research initiatives and drive growth through data-driven decision making across global projects.

The role requires 5+ years in consumer insight generation within FMCG, market research, or consulting, with hands-on qualitative and quantitative methods and strong stakeholder management. Irvine, CA-based with travel.

Qualifications

• Bachelor's degree is required.
• Minimum 5 years of consumer insight generation and application experience.
• Experience in FMCG, market research, or consulting environments.
• Hands-on with qualitative and quantitative research methodologies.
• Experience developing strategy from consumer insights and analytics.
• Experience leading product innovation research programs.
• Strong data analysis and synthesis capabilities.
• Experience using POS and panel data sources.
• Experience incorporating AI into insight generation and workflow management.
• Strong project and stakeholder management skills.
• Excellent communication in global environments.

Responsibilities

• Identify business opportunities through consumer and market insight analysis.
• Lead consumer-centered design thinking and innovation initiatives.
• Design, plan, and manage market research projects.
• Translate research findings into strategic recommendations.
• Support global projects through U.S. market and consumer research.
• Manage external research agencies and project budgets.
• Partner with marketing and sales to align research with needs.
• Support brand strategy, shopper journey, and new product development.

Skills

Consumer insights

Market research

Data analysis

Qual/Quant methods

AI integration

Stakeholder mgmt

Communication

Education

Bachelor's degree

Tools

SPSS

R

Job description

POSITION TITLE

Consumer Research Manager

Position Summary

In this position, you will generate actionable consumer, shopper, and market insights to support business and brand strategy, lead consumer research initiatives, and help drive innovation and growth through data-driven decision making.

Responsibilities

• Identify business opportunities through consumer and market insight analysis
• Lead consumer-centered design thinking and innovation initiatives
• Design, plan, commission, and manage market research projects
• Translate qualitative and quantitative research findings into strategic recommendations
• Support global projects through U.S. market and consumer research
• Manage external research agencies and project budgets
• Partner closely with marketing and sales teams to align research with business needs
• Support brand strategy, shopper journey, new product development, and retail analytics projects

Qualifications

• Bachelor's degree required
• Minimum 5 years of consumer insight generation and application experience
• Experience within FMCG, market research, or consulting environments
• Hands-on experience with qualitative and quantitative research methodologies
• Experience developing strategy based on consumer insights and market analytics
• Experience leading product innovation research programs
• Strong data analysis and synthesis capabilities
• Experience using POS and panel data sources
• Practical experience incorporating AI into insight generation and workflow management
• Strong project management and stakeholder management skills
• Excellent communication skills in global environments

Preferred Requirements

• Knowledge of SPSS or R is preferred
• Japanese language proficiency preferred but not required

LOCATION

Irvine, CA

SALARY

USD100,000-120,000

Additional Information

• Travel required

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