Manager Marketing Fiscal Data Analytics Housing

Boston University; Boston (MA); On-site; USD 55,300 - 69,700; Full time

Job summary

Boston University seeks a Manager, Marketing Fiscal, and Data Analytics Housing to lead website content, digital marketing, and analytics for BU Housing. You will oversee marketing strategy, social media, and reporting using Power BI and SAP to inform decisions and optimize operations for residents.

The role requires a BA/BS and two years of experience; a Master's is preferred. You will collaborate across teams to enhance the housing experience and drive data-driven improvements in recruitment,

Qualifications

• B.A./B.S. required, Master’s Degree preferred, and two years of experience.
• Familiarity with Power BI, design/presentation tools and fiscal responsibilities in SAP.

Responsibilities

• Website Content Management and Strategic Development: Create, develop, and maintain the content for the BU Housing website, ensuring alignment with strategic objectives and student needs.
• Develop comprehensive marketing strategies to support housing recruitment, Convenience Points, and optional dining plan sales; manage editorial calendar.
• Data Gathering, Analysis, and Reporting: Lead efforts to gather, analyze, and interpret data related to housing operations, marketing initiatives, and resident engagement.
• Drive a culture of continuous improvement by identifying opportunities to optimize housing operations and marketing strategies based on data-driven insights.

Skills

Power BI

Website content management

Data analytics

Digital marketing

Social media

Education

Bachelor's degree (B.A./B.S.)

Master's degree preferred

Tools

SAP

Job description

Manager, Marketing Fiscal, & Data Analytics Housing

Category

Job Location

Tracking Code

26500011150722

Posted Date

7/31/2026

Salary Grade

Grade 46

Expected Hiring Range Minimum

$55,300.00

Expected Hiring Range Maximum

$69,700.00

The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, training and internal pay comparison. The above hiring range represents the University's good faith and reasonable estimate of the range of possible compensation at the time of posting.

Position Type

Full-Time/Regular

The Manager for Marketing, Fiscal, and Data Analytics is a pivotal leadership role that will oversee a diverse array of responsibilities to enhance the housing experience for Boston University students while leveraging data analytics to drive strategic decision-making and operational excellence within the department. This position comprehensively creates website graphics and content, digital marketing, and social media to communicate with the residential community effectively. In addition, analyze housing data using tools like Power BI to guide business operational decisions and use SAP to manage and analyze financial data.

Housing Website, Marketing, and Strategic Coordination

Website Content Management and Strategic Development: Create, develop, and maintain the content for the BU Housing website, ensuring alignment with strategic objectives and student needs. Develop and implement strategic initiatives to optimize the website's effectiveness in supporting residence assignments, customer service, and marketing efforts.

Marketing Strategy Development and Implementation

Develop comprehensive marketing strategies to support housing recruitment, Convenience Points, and optional dining plan sales. Utilize digital marketing and social advertising platforms to effectively promote housing-related content and engage with prospective and current residents. Establish and oversee the implementation of a regular publishing schedule and content editorial calendar to manage all marketing efforts efficiently.

Data Analytics and Strategic Insights

Data GData Analytics and Strategic Insights: Data Gathering, Analysis, and Reporting: Lead efforts to gather, analyze, and interpret data related to housing operations, marketing initiatives, and resident engagement. Utilize advanced analytics techniques to derive actionable insights and inform strategic decision-making processes. Prepare comprehensive reports and presentations to communicate key findings and recommendations to senior leadership and stakeholders.

Continuous Improvement and Optimization

Drive a culture of continuous improvement by identifying opportunities to optimize housing operations and marketing strategies based on data-driven insights. Collaborate with cross-functional teams to implement innovative solutions and initiatives that enhance the overall housing experience for BU students.

gathering, Analysis, and Reporting: Lead efforts to gather, analyze, and interpret data related to housing operations, marketing initiatives, and resident engagement. Utilize advanced analytics techniques to derive actionable insights and inform strategic decision-making processes. Prepare comprehensive reports and presentations to communicate key findings and recommendations to senior leadership and stakeholders.

Required Skills

B.A./B.S. required, Master's Degree preferred, and two years of experience. Familiarity with common website/page layout applications, Power BI, design/presentation tools and fiscal responsibilities in SAP.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.