Manager Marketing

Vicus Capital, Inc.; State College (Centre County); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Dental & Vision

Group Life Insurance

Short Term Disability

401k plan

Job summary

Vicus Capital, Inc. in State College, PA, seeks a dynamic Marketing Manager to lead the Marketing Team, develop strategies, and quantify ROI across initiatives. The role demands back-up coverage for team positions and close collaboration with the CEO and COO to drive brand success.

The candidate should excel in design, content creation, and cross‑functional communications, with experience across digital platforms and social media. A fast-paced, growing firm environment awaits.

Qualifications

• Creative design mindset with strong visual communication.
• Experience with multi-channel marketing and content creation.
• Excellent writing and editing skills.
• Strong organizational and project management abilities.

Responsibilities

• Effective, consistent brand management across marketing channels to drive growth.
• Design, implementation, and execution of marketing strategies and campaigns.
• Collaborate with Advisor Relations Team to articulate our value to a nationwide network of financial advisors.

Skills

Creative design

Multi-channel marketing

Strong writing

Attention to detail

Professionalism

People skills

Coaching

Project management

Follow-through

Problem solving

AWS

DreamHost

HubSpot

Tools

Adobe Creative Suite

Job description

Company

Vicus Capital is an independent investment management firm with over $2 billion in assets under management headquartered in State College, Pennsylvania. The firm works with advisors throughout the country to provide clients with elite service and cutting-edge advisory platforms. We take great pride in fostering a family atmosphere and a fulfilling work environment for all employees.

Position Summary

We are looking to hire a dynamic Marketing Manager to lead our companys Marketing Team.

The Marketing Manager monitors and supervises the day-to-day activities of the Marketing Team and is also required to be a key contributor in critical brand management functions such as design, messaging, and communications. The Marketing Manager is responsible for developing strategies, overseeing implementation, and quantifying ROI metrics related to all aspects and initiatives of the Marketing Team. The Marketing Manager is required to understand the roles of their direct reports to serve as back-up for those positions on an as-needed basis (i.e., marketing material production, video production, social media, etc.). This role reports directly to the Chief Executive Officer.

This position must maintain a consistent and open dialogue with the Chief Operating Officer regarding functional efficiencies as well as updates on strategic projects and team performance. This individual should have a passion for brand management, design, and effective communications as well as cultivating that passion in others. Working in a fast-paced, growing firm, impeccable organizational skills are extremely valuable. Successful individuals in this position exhibit versatile communication skills for a wide range of audiences, including financial advisors, advisor office staff, direct reports, peers, management, and the executive team.

Principal Duties & Responsibilities

• Effective, consistent brand management across the spectrum of marketing mediums and channels to facilitate further growth of the firm
• Design, implementation, and execution of marketing strategies and campaigns
• Work in tandem with the firms Advisor Relations Team to produce content clearly articulating our value proposition to a nationwide network of financial advisors

Skills & Qualifications

• Creative mind with a keen eye for design
• Proficiency in Adobe Creative Suite (Illustrator, PhotoShop, InDesign, Premiere, Express, etc.)
• Experience in multi-channel marketing, including written, video, website (WordPress and/or Wix), and social media
• Strong writing and editing skills
• Attention to detail and accuracy; highly organized and efficient
• A high degree of professionalism and a strong work ethic
• Excellent people skills and an aptitude to coach and train direct reports
• Project management, emphasizing an ability to prioritize tasks
• Outstanding follow-through, seeing tasks from start to finish
• Ability to exercise independent judgment and problem-solving, as well as collaborating in a team environment
• Familiarity with AWS (Cognito, DynamoDB, and S3), DreamHost, and HubSpot preferred but not required

Benefits

This career opportunity is a full-time salaried position. A comprehensive benefit package is provided which includes Health insurance, Dental & Vision, Group Life Insurance, Short Term Disability Insurance, 401k with safe harbor employer contributions.

Salary/Compensation: $70,000 - $90,000 per year