Manager, Key Account Marketing

Cox Automotive

Atlanta (GA)

Remote

USD 89,000 - 134,000

Full time

5 days ago
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Benefits offered by this job

Competitive salary
Work-life balance
Health insurance options
401(k) with company match
Professional development

Job summary

Cox Automotive is seeking a seasoned marketing professional to lead account strategy and management for Growth and Tier 3 clients. You will craft account plans, align client goals with Manheim’s services, and serve as the primary marketing liaison for designated accounts.

Responsibilities include designing targeted campaigns, collaborating across teams, and translating data into actionable insights and growth opportunities. Strong analytics, Salesforce, and AI tool proficiency are required.

Qualifications

  • 6+ years in B2B marketing with account management and campaign execution.
  • Proven success in building and maintaining client relationships.
  • Experience managing marketing budgets and ROI.
  • Ability to translate complex data into clear insights for audiences.
  • Excellent communication and presentation skills for clients.
  • Ability to prioritize work and adapt to competing priorities.
  • Strong analytical skills with marketing analytics tools and CRM (Salesforce).
  • Experience using AI-powered tools to summarize data and spot trends.
  • Ability to work in CST or EST schedules and travel up to 25%.

Responsibilities

  • Develop and implement marketing strategies for Growth and Tier 3 clients.
  • Understand client business models, remarketing goals, and market challenges.
  • Create account-specific marketing plans and be the primary contact.
  • Act as the main liaison for assigned commercial accounts.
  • Design and execute targeted marketing campaigns across channels.
  • Collaborate with Field Marketing and cross-functional teams for consistent execution.
  • Coordinate multi-channel approaches including digital, events, and activations.
  • Use Salesforce and AI tools to synthesize data into insights and narratives.
  • Translate data into actionable recommendations for strategy, optimization, and growth.
  • Develop concise performance recaps for Sales, Field Marketing, and Key Accounts.

Skills

Account management
Campaign execution
Marketing analytics
Salesforce
AI tools

Education

Bachelor's degree
Master's degree
PhD

Tools

Salesforce
Marketing analytics tools

Job description

*This position is remote/work from home and can be located anywhere within the United States BUT must live within an hour's drive of a major airport AND be able to work Central or Eastern Standard hours. If you live near our Atlanta office, the role will be hybrid.

Application Deadline

Tuesday, October 6th

What You'll Do
Account Strategy & Management
  • Develop and implement marketing strategies for assigned Growth and Tier 3 client segments, aligning client goals with Manheim's auction capabilities and services.
  • Build understanding of client business models, remarketing objectives, and market challenges within the Growth and Tier 3 segments.
  • Create account-specific marketing plans and serve as a primary marketing contact for assigned accounts.
  • Serve as primary marketing liaison for assigned commercial accounts, building trust and long‑term partnerships.
Campaign Development & Execution
  • Design and execute targeted marketing campaigns supporting client remarketing goals across Manheim's auction network.
  • Collaborate with Field Marketing and cross-functional teams to ensure consistent execution of client initiatives.
  • Coordinate multi‑channel marketing approaches, including digital, events, and location‑based activations.
Data Analytics & Performance Management
  • Leverage analytics platforms (e.g., Salesforce) and AI‑enabled tools to synthesize large data sets into clear insights, summaries, and performance narratives for internal stakeholders and clients.
  • Translate campaign, buyer, and account‑level data into actionable recommendations that inform account strategy, optimization opportunities, and growth planning.
  • Develop concise, insight‑driven recaps and summaries that clearly communicate performance, trends, and next steps across Sales, Field Marketing, and Key Account Marketing partners.
  • Monitor and report on KPIs tied to client success and Manheim business objectives, using data storytelling to demonstrate marketing impact and ROI.
Cross‑Functional Collaboration
  • Partner with Sales, Operations, Data Analytics, and Corporate Marketing to align strategies and ensure seamless execution of client campaigns.
  • Proactively share synthesized insights, campaign learnings, and performance summaries to enhance cross‑team visibility and decision‑making.
  • Ensure seamless handoffs and consistent communication across teams while maintaining brand standards and delivering customized client experiences.
What's in It for You?

Here's a sneak peek at the benefits you could experience as a Cox employee:

  • A competitive salary and top‑notch bonus/incentive plans.
  • Exceptional work‑life balance, flexible time‑off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.
Who You Are
Minimum
  • Bachelor's degree in related discipline and 6 years of progressive experience in B2B marketing, with focus on account management and campaign execution. The right candidate could also have a different combination, such as a master's degree and 4 years' experience; a Ph.D. and 1 year of experience; or 10 years' experience in a related field.
  • Demonstrated success in building and maintaining client relationships.
  • Experience managing marketing budgets and demonstrating campaign ROI.
  • Ability to distill complex information into clear, concise insights for diverse audiences.
  • Excellent communication and presentation skills for client interactions.
  • Ability to prioritize work and demonstrate agility among competing priorities.
  • Great attention to detail is a must.
  • Strong analytical skills and experience with marketing analytics tools and CRM platforms (e.g., Salesforce).
  • Experience using AI‑powered tools or advanced analytics to summarize data, identify trends, and support strategic decision‑making.
  • Ability to work on CST or EST schedules to accommodate internal and external customers
  • Travel: Up to 25% for client meetings and auction location visits. Must live within 60 miles of a major airport.
Preferred
  • Degree in Marketing, Business, Analytics, or related field.
  • Automotive, auction, fleet, rental, or remarketing industry experience.
  • Experience with growth‑stage accounts or emerging client segments.
  • Proficiency in marketing analytics and data visualization platforms.
Compensation

USD 89,400.00 - 134,000.00 per year

Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

Applicants

Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.

Application Deadline

10/06/2026

EOE

EOE, including disability/vets

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