Manager, Key Account Marketing

Cox Enterprises; United States; Remote; USD 89,000 - 134,000; Full time

Benefits offered by this job

Competitive salary with bonus plans

Excellent work-life balance

Comprehensive healthcare

Generous 401(k) with company match

Professional development opportunities

Parental leave and fertility support

Employee discounts

Job summary

Cox Automotive is seeking a Manager of Key Account Marketing to develop and execute strategic initiatives for major client segments. You will blend account planning, campaign execution, and data-driven marketing to drive engagement and growth while supporting retention and revenue goals. Role may involve collaboration with Sr.

Manager or Director for additional campaigns. The position is remote within the United States, with some travel and coordination across CST/EST schedules, and hybrid

Qualifications

• Bachelor’s degree in related discipline with 6+ years in B2B marketing and account management.
• Proven success in building and maintaining client relationships.
• Experience managing marketing budgets and demonstrating campaign ROI.
• Ability to distill complex information into clear, concise insights for diverse audiences.
• Excellent communication and presentation skills for client interactions.

Responsibilities

• Develop and implement marketing strategies for assigned Growth and Tier 3 client segments, aligning client goals with Manheim's auction capabilities and services.
• Build understanding of client business models, remarketing objectives, and market challenges within the Growth and Tier 3 segments.
• Create account-specific marketing plans and serve as a primary marketing contact for assigned accounts.
• Serve as primary marketing liaison for assigned commercial accounts, building trust and long-term partnerships.
• Design and execute targeted marketing campaigns supporting client remarketing goals across Manheim's auction network.
• Collaborate with Field Marketing and cross-functional teams to ensure consistent execution of client initiatives.
• Coordinate multi-channel marketing approaches, including digital, events, and location-based activations.
• Leverage analytics platforms (e.g., Salesforce) and AI-enabled tools to synthesize large data sets into clear insights, summaries, and performance narratives for internal stakeholders and clients.
• Translate campaign, buyer, and account-level data into actionable recommendations that inform account strategy, optimization opportunities, and growth planning.
• Develop concise, insight-driven recaps and summaries that clearly communicate performance, trends, and next steps across Sales, Field Marketing, and Key Account Marketing partners.
• Monitor and report on KPIs tied to client success and Manheim business objectives, using data storytelling to demonstrate marketing impact and ROI.
• Partner with Sales, Operations, Data Analytics, and Corporate Marketing to align strategies and ensure seamless execution of client campaigns.
• Proactively share synthesized insights, campaign learnings, and performance summaries to enhance cross-team visibility and decision-making.
• Ensure seamless handoffs and consistent communication across teams while maintaining brand standards and delivering customized client experiences.

Skills

Client relationships

Marketing budgets

Campaign ROI

Salesforce

AI analytics

Communication

Time management

Education

Bachelor’s degree in related discipline

Tools

CRM platforms (Salesforce)

Marketing analytics tools

Job description

Company

Cox Automotive - USA

Job Family Group

Marketing

Job Profile

Marketing Manager

Management Level

Manager - Non People Leader

Flexible Work Option

Can work remotely anywhere in the specified country

Travel %

Yes, 25% of the time

Work Shift

Day

Compensation

Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description

*This position is remote/work from home and can be located anywhere within the United States BUT must live within an hour’s drive of a major airport AND be able to work Central or Eastern Standard hours. If you live near our Atlanta office, the role will be hybrid.

Application Deadline: Tuesday, October 6th

The Manager, Key Account Marketing, is responsible for developing and executing strategic marketing initiatives for Manheim's larger client segments. This role combines account planning, campaign execution, and data-driven marketing to drive client engagement, support growth objectives across assigned accounts ultimately leading to greater retention and increased revenue for Manheim. In addition, this role may support campaign execution for additional customers under the direction of Sr. Manager or Director.

What You’ll Do

Account Strategy & Management

• Develop and implement marketing strategies for assigned Growth and Tier 3 client segments, aligning client goals with Manheim's auction capabilities and services.


• Build understanding of client business models, remarketing objectives, and market challenges within the Growth and Tier 3 segments.


• Create account-specific marketing plans and serve as a primary marketing contact for assigned accounts.


• Serve as primary marketing liaison for assigned commercial accounts, building trust and long-term partnerships.

Campaign Development & Execution

• Design and execute targeted marketing campaigns supporting client remarketing goals across Manheim's auction network.


• Collaborate with Field Marketing and cross-functional teams to ensure consistent execution of client initiatives.


• Coordinate multi-channel marketing approaches, including digital, events, and location-based activations.

Data Analytics & Performance Management

• Leverage analytics platforms (e.g., Salesforce) and AI-enabled tools to synthesize large data sets into clear insights, summaries, and performance narratives for internal stakeholders and clients.


• Translate campaign, buyer, and account-level data into actionable recommendations that inform account strategy, optimization opportunities, and growth planning.


• Develop concise, insight-driven recaps and summaries that clearly communicate performance, trends, and next steps across Sales, Field Marketing, and Key Account Marketing partners.


• Monitor and report on KPIs tied to client success and Manheim business objectives, using data storytelling to demonstrate marketing impact and ROI.

Cross-Functional Collaboration

• Partner with Sales, Operations, Data Analytics, and Corporate Marketing to align strategies and ensure seamless execution of client campaigns.


• Proactively share synthesized insights, campaign learnings, and performance summaries to enhance cross-team visibility and decision-making.


• Ensure seamless handoffs and consistent communication across teams while maintaining brand standards and delivering customized client experiences.

What’s in It for You?

• A competitive salary and top-notch bonus/incentive plans.


• Exceptional work-life balance, flexible time-off policies and accommodating work schedules.


• Comprehensive healthcare, with multiple options for individuals and families.


• Generous 401(k) retirement plans with company match.


• Professional development and continuing education opportunities.


• Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.


• Extra perks like pet insurance, employee discounts and much more.

Who You Are

Minimum:

• Bachelor’s degree in related discipline and 6 years of progressive experience in B2B marketing, with focus on account management and campaign execution. The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience; or 10 years’ experience in a related field.


• Demonstrated success in building and maintaining client relationships.


• Experience managing marketing budgets and demonstrating campaign ROI.


• Ability to distill complex information into clear, concise insights for diverse audiences.


• Excellent communication and presentation skills for client interactions.


• Ability to prioritize work and demonstrate agility among competing priorities.


• Great attention to detail is a must.


• Strong analytical skills and experience with marketing analytics tools and CRM platforms (e.g., Salesforce).


• Experience using AI-powered tools or advanced analytics to summarize data, identify trends, and support strategic decision-making.


• Ability to work on CST or EST schedules to accommodate internal and external customers


• Travel: Up to 25% for client meetings and auction location visits. Must live within 60 miles of a major airport.

Preferred:

• Degree in Marketing, Business, Analytics, or related field.


• Automotive, auction, fleet, rental, or remarketing industry experience.


• Experience with growth-stage accounts or emerging client segments.


• Proficiency in marketing analytics and data visualization platforms.

Join the Cox family of businesses and make your mark today!

Drug Testing

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

About Us

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page.

Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.EOE, including disability/vetsApplicants must currently be authorized to work in the United States for any employer without current or future sponsorship. No OPT, CPT, STEM/OPT or visa sponsorship now or in future.

Application Deadline: 10/06/2026