Manager, Field Marketing

F5; Washington (District of Columbia); Remote; USD 136,000 - 206,000; Full time

Job summary

An innovative company is seeking a dynamic Manager of Field Marketing to lead a talented team in driving pipeline and revenue growth across various sectors. This remote role emphasizes collaboration with sales and marketing teams to deliver impactful programs. The ideal candidate will possess extensive B2B marketing experience, strong leadership skills, and a data-driven approach to optimize marketing strategies. Join a forward-thinking organization that values diversity and empowers its employees to thrive in their careers while making a significant impact in the tech industry.

Qualifications

• 8-10+ years of B2B marketing experience in technology organizations.
• Demonstrated success in executing strategic field marketing plans.

Responsibilities

• Lead and mentor a team of field marketers to drive pipeline growth.
• Design and implement marketing programs aligned with sales objectives.

Skills

B2B Marketing

Field Marketing

Team Leadership

Analytical Skills

Communication Skills

Education

BA/BS in Marketing

Equivalent Experience

Job description

Join to apply for the Manager, Field Marketing role at F5.

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

The Manager, Field Marketing will play a key role in driving pipeline and revenue growth across Enterprise, Technology, Service Provider, and BFSI (Banking, Financial Services, and Insurance) segments in North America. This role will manage a team of skilled field marketers and collaborate closely with F5’s sales organization, and other marketing teams to deliver impactful programs. This is a remote position reporting to the Senior Director of Field & Channel Marketing.

Key Responsibilities

• Team Leadership and Development: Lead and mentor a team of field marketers, fostering a culture of collaboration, accountability, and innovation. Develop team members through ongoing coaching, feedback, and career development opportunities.

• Marketing Strategy and Execution: Design and implement marketing programs to drive pipeline growth and revenue in the Enterprise, Technology, Service Provider, and BFSI segments. Ensure alignment between marketing strategies and sales objectives to maximize impact. Manage the field marketing budget, ensuring efficient allocation of resources and tracking ROI.

• Stakeholder Engagement: Build strong relationships with sales leaders to align marketing strategies with their goals and objectives. Provide regular field marketing updates, ensuring regular communication and collaboration.

• Program Performance and Optimization: Analyze marketing campaign performance using key metrics such as pipeline contribution, conversion rates, and ROI. Identify insights and apply data-driven optimizations to improve program outcomes. Provide input and insight to the Quarterly Business Review cadence in support of AMER Marketing leadership.

• Market Expertise: Leverage deep knowledge of industry trends and customer challenges within the Enterprise, Technology, Service Provider, and BFSI sectors. Develop targeted strategies that resonate with key stakeholders and decision-makers.

Qualifications

• BA/BS in Marketing, Business, Communications, or a related field, or equivalent experience.
• 8-10+ years of experience in B2B marketing, with a strong focus on field marketing in technology organizations.
• Previous people management experience preferred, or demonstrable leadership skills managing cross-functional teams or mentoring colleagues.
• Demonstrated success in creating and executing strategic field marketing plans that drive revenue growth.
• Strong analytical skills, with the ability to assess program performance and optimize strategies effectively.
• Excellent communication and interpersonal skills, with the ability to collaborate across teams and levels of the organization.

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. Responsibilities and requirements are subject to change.

The annual base pay for this position ranges from $136,871 to $205,307. F5 may also offer incentive compensation, bonuses, restricted stock units, and benefits. More details can be found at F5 Benefits. F5 reserves the right to modify or terminate benefit plans without notice.

F5 contacts candidates only through official channels such as @f5.com email addresses or auto notifications from Workday.

EEO Statement

F5 is an equal opportunity employer. We provide accommodations for candidates upon request. Contact [e-mail] for assistance.