Manager Ecommerce Merchandising

Trulieve; Tallahassee (FL); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Benefits package

Job summary

Trulieve is seeking a Manager, eComm Merchandising to lead the PIM, promos, and pricing accuracy for the website and mobile app across assigned markets. You will coach a team of eCommerce Marketing Specialists and a Video Specialist, setting standards for data quality and launch readiness.

Reporting to the Director of Ecommerce, you will partner with Web Content, Creative, CRM, Merchandising, IT, and Retail Marketing to ensure new products and store openings are launch-ready and compliant with

Qualifications

• Bachelor's degree in Marketing, eCommerce, Business, or a related field (or equivalent experience).
• Minimum 5+ years in eCommerce, digital merchandising, PIM, or promo pricing, with leadership experience.
• Experience coaching and developing high-performing teams.
• Familiarity with eCommerce platforms, promo workflows; knowledge of Adobe/Magento and SAP OPPS.

Responsibilities

• Own PIM governance for Trulieve website and mobile app; ensure descriptions, imagery, attributes, and categorization are accurate and ready for launch.
• Direct promotional execution; manage offers, discounts, and rewards per promo calendar and state rules.
• Oversee pricing management across states; collaborate with Pricing, IT, Retail, and Marketing to fix discrepancies.
• Set audit standards and track issues; report trends and risks to leadership.
• Direct video/animation support for product and promo content with Creative and Content teams.
• Coordinate with Web Content, Creative, CRM, Merchandising, IT, and Retail Marketing to launch new products and brand stores.
• Lead and develop a team of specialists, setting expectations and supporting career growth.
• Own team priorities, workload, and capacity; balance markets and deadlines.

Skills

eCommerce experience

Digital merchandising

Product information management

Promotional pricing

Education

Bachelor's degree in Marketing, eCommerce, Business

Tools

Adobe Commerce (Magento)

Adobe Experience Manager (AEM)

SAP Omni Channel Promotional Pricing Service (OPPS)

Job description

Career Opportunities: Manager Ecommerce Merchandising (21769)

Join Trulieve – Where Passion Meets Purpose

If you're interested in being part of one of the nation's fastest-growing industries, Trulieve may be the perfect place for you. We are proud to be recognized on TIME's America's Best Companies 2026 List, an honor awarded to top-performing U.S. organizations based on employee satisfaction, financial strength, and sustainability transparency. Trulieve was one of only two cannabis companies to receive this distinction.

If you have passion for helping others and want to make a meaningful impact through your work, this may be the role for you. At Trulieve, we strive to bring our patients the relief they need in products they can trust. Our plants are hand-grown in carefully controlled environments designed to minimize unwanted chemicals and pests, keeping the cultivation process as natural as possible every step of the way.To learn more about Trulieve and our mission, please visit www.trulieve.com

Remote Work Available: Yes

Reports To: Director of Ecommerce

Role Summary

The Manager, eComm Merchandising will be an integral part of the Trulieve eCommerce Marketing department, reporting to the Director of Ecommerce. This role will focus on leading the team that owns product information management (PIM), promotional execution, and pricing accuracy for the Trulieve website and mobile app across assigned markets. The Manager sets the standards for how product, price, and promotion data reaches customers, and leads, coaches, and develops a team of eCommerce Marketing Specialists and a Video Specialist.

Responsibilities

• Own product information management (PIM) governance for the Trulieve website and mobile app, ensuring product descriptions, imagery, attributes, and categorization are accurate, complete, and compliant before and after launch.


• Direct promotional execution by ensuring offers, discounts, and Trulieve Rewards promotions are built, activated, and ended on schedule in line with the marketing promo calendar and state-level requirements.


• Oversee pricing management and accuracy across states and stores, partnering with Pricing, IT, Retail, and Marketing to resolve discrepancies quickly and prevent repeat issues.


• Set audit standards and quality checkpoints for product, price, and promotional accuracy; track issues to resolution and report on accuracy trends and risks.


• Prioritize and direct video and animation support for product, promotional, and launch content in partnership with Creative and Content teams.


• Partner with Web Content, Creative, CRM, Merchandising, IT, and Retail Marketing to ensure new products, brand launches, and store openings are launch-ready on site and app, and manage day-to-day needs with external vendors.


• Lead, coach, and develop a team of eCommerce Marketing Specialists, a Senior Specialist, and a Video Specialist by setting clear expectations, providing regular feedback, and supporting career growth.


• Own the team's priorities, workload, and capacity; assign work by market and function, balance competing demands, and keep the team focused on the highest-impact work.


• Build a collaborative, accountable team culture where specialists share knowledge, cross-train across PIM, promotions, and pricing, and back each other up during launches, promotional peaks, and weekends.


• Manage the full people-leader cycle, including hiring and onboarding, goal setting, performance reviews, recognition, and addressing performance concerns.


• Establish repeatable workflows and documentation, including intake through Monday.com, approvals, and handoffs, so the team works consistently and requests are tracked rather than handled ad hoc.


• Represent the team to the Director and cross-functional leaders; communicate priorities, status, risks, and wins; and remove roadblocks for team members.

QUALIFICATIONS

• Required: Bachelor's degree in Marketing, eCommerce, Business, or a related field (or equivalent experience).


• Required: Minimum 5 years of experience in eCommerce, digital merchandising, product information management, or promotional pricing, including 2+ years leading or supervising people.


• Required: Demonstrated ability to coach, develop, and motivate a team, manage performance, and build a collaborative team culture.


• Required: Working knowledge of eCommerce platforms and promotional pricing workflows; familiarity with Adobe Commerce (Magento), Adobe Experience Manager (AEM), and SAP Omni Channel Promotional Pricing Service (OPPS).


• Required: Strong project and workflow management skills, with the ability to prioritize across markets and manage multiple time-sensitive deadlines.


• Preferred: Experience in retail, CPG, healthcare, cannabis, or other highly regulated industries, including managing marketing compliance requirements.


• Preferred: Experience managing remote or multi-state teams and external vendors; familiarity with loyalty or rewards programs.


• Strong analytical skills, with the ability to use data to monitor accuracy and report trends to leadership.


• Detail-oriented with excellent problem-solving skills.


• Effective communication, collaboration, and organizational skills.


• Ability to work in a fast-paced and dynamic work environment.


• Flexibility of hours – some nights and weekends required.

Trulieve job description is not designed to contain all activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

Trulieve is an equal-opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Salary will be commensurate with experience. A comprehensive benefits package including paid time off is offered with this position.

Trulieve provides equal employment opportunities to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, pregnancy or any other characteristic protected by federal, state or local laws.