Manager, Design

The Campbell's Company; Camden, Northern (NJ, KY); Hybrid; USD 109,000 - 149,000; Full time

Benefits offered by this job

On-site fitness center

On-site day care

Company store

Employee Resource Groups (ERGs)

401(k) matching

Job summary

The Campbell's Company is seeking a Design Manager, Soup & Broth, to lead the design team and drive high‑quality, on‑strategy packaging and assets. Reporting to the AVP, Enterprise Design, you will coach three direct reports and partner with Brand, Marketing, Innovation, Operations, Insights, and external partners to deliver consumer‑centered solutions.

This is a hybrid role based in Camden, NJ, requiring strong leadership, strategic design direction, and excellence from concept through

Qualifications

• 7+ years in CPG design; food industry preferred.
• Experience leading creative teams and coaching staff.
• Experience managing packaging & brand design from concept to execution.
• Bachelor's degree in design or related field.
• Proficiency in Adobe Creative Suite and design execution.

Responsibilities

• Lead Soup & Broth Design team of three direct reports; provide direction and development.
• Oversee design initiatives across portfolio; ensure brand alignment and consumer focus.
• Translate strategies into briefs, timelines, workflows, and deliverables.
• Provide creative direction to internal designers and external agencies; ensure on-brief output.
• Collaborate with Brand, Marketing, Innovation, Operations, Insights, and Manufacturing.
• Manage relationships with external agencies and production partners.
• Review and approve design work; ensure brand standards and quality.
• Oversee packaging production and pre-press activities; ensure flawless execution.
• Support budget, resource, and production planning for design projects.
• Identify workflow/process improvements for team efficiency.
• Ensure regulatory and production spec compliance of assets.

Skills

Design leadership

Packaging design

Brand design

Creative direction

Team coaching

Cross-functional collaboration

Education

Bachelor's degree in Graphic Design

Tools

Adobe Creative Suite

Job description

Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

HOW YOU WILL MAKE HISTORY HERE…

The Design Manager, Soup & Broth is responsible for leading the Soup & Broth Design team and driving the execution of design across the portfolio, ensuring high-quality, consistent, and on-strategy delivery across packaging, production, and asset management. Reporting directly to the AVP, Enterprise Design, this role leads a team of three direct reports across Design and Project Management and provides creative leadership, coaching, and direction to deliver against business and brand priorities.

The Design Manager partners closely with cross-functional stakeholders and external agency partners to bring brands to life and drive business objectives. This role plays a critical part in translating design strategy into impactful, consumer-centered creative solutions while building team capability and ensuring excellence from concept through execution.

This is a hybrid role based in Camden, NJ

WHAT YOU WILL DO…

• Lead the Soup & Broth Design team, with three direct reports across Design and Project Management, providing clear direction, coaching, development, and performance management.
• Lead the execution of design initiatives across the Soup & Broth portfolio, ensuring alignment with brand strategy, visual standards, consumer needs, and business objectives.
• Translate design strategies into actionable creative direction, briefs, timelines, workflows, and deliverables.
• Provide strategic and creative direction to internal designers and external agency partners, ensuring work delivers against the design brief and business objectives.
• Partner cross-functionally with Brand, Marketing, Innovation, Operations, Insights, and other key stakeholders to deliver effective design solutions on schedule and within budget.
• Lead day-to-day relationships with external design agencies, production partners, and vendors.
• Review, evaluate, and approve creative work to ensure design quality, accuracy, consistency, and adherence to brand standards.
• Oversee packaging production and pre-press activities, ensuring flawless execution from concept through final delivery.
• Support budget management, resource planning, production planning, and operational processes related to design projects.
• Identify and implement opportunities to improve workflows, tools, processes, and team effectiveness.
• Ensure design assets and deliverables meet regulatory requirements, production specifications, and organizational standards.
• Represent Soup & Broth Design with senior leadership and cross-functional partners, providing clear recommendations and advocating for design as a driver of brand and business performance.

WHO YOU WILL WORK WITH…

• AVP, Enterprise Design
• Soup & Broth Design and Project Management Team
• Brand Marketing Teams
• Innovation & Product Development Teams
• Consumer Insights
• Operations & Manufacturing Partners
• External Design Agencies
• Production and Pre-Press Vendors
• Photography and Creative Production Partners
• Cross-functional stakeholders throughout the organization

WHAT YOU BRING TO THE TABLE… (MUST HAVE)

• 7+ years of experience in Consumer Packaged Goods (CPG) design, with food industry experience strongly preferred.
• Demonstrated leadership experience, with the ability to coach, develop, and provide direction to creative teams. Prior direct people-management experience required.
• Demonstrated experience leading complex packaging and brand design initiatives from concept through execution.
• Bachelor's degree in Graphic Design, Industrial Design, Visual Communications, or a related field.
• Advanced proficiency in Adobe Creative Suite and strong design concept development and execution capabilities.
• Proven leadership skills with the ability to provide creative direction, make design recommendations, and influence senior and cross-functional stakeholders.
• Exceptional visual storytelling abilities with a strong understanding of brand-building principles.
• Strong communication and presentation skills, with the ability to clearly articulate and advocate for design strategy and creative rationale.
• Deep knowledge of graphic design principles, art production, photography, packaging design, and production processes.
• Strong understanding of packaging regulations and requirements within the CPG industry.
• Working knowledge of typography, photography, print production, proofing, color management, and color separations.
• Ability to work independently while collaborating effectively within a highly cross-functional organization to solve complex business challenges.
• Strong organizational and project management skills with the ability to manage multiple priorities in a fast-paced environment.

IT WOULD BE GREAT IF YOU HAVE… (NICE TO HAVE)

• Experience within the food and beverage industry.
• Experience working with nationally recognized consumer brands.
• Knowledge of packaging asset management systems and digital workflow tools.
• Experience leading external agency relationships and creative vendor partnerships.
• Exposure to innovation, product launch, and commercialization processes.
• Experience managing production budgets and forecasting project costs.
• Familiarity with sustainability-focused packaging initiatives and emerging packaging trends.
• Experience working in a highly matrixed or global organization.
• Knowledge of consumer insights and their application to packaging and design strategy.

Compensation and Benefits

The target base salary range for this full-time, salaried position is between $108,500-$149,200. Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.