Manager, Decision Science

BarkleyOKRP; Kansas City (MO); On-site; USD 70,000 - 125,000; Full time

Benefits offered by this job

Health insurance

Flexible PTO

Life insurance

401K

Job summary

MissionOne Media, a division of BarkleyOKRP, seeks a data-driven Manager, Decision Science to lead analytical initiatives that measure and optimize campaign performance. You will collaborate with internal teams and clients to drive data-informed strategies and actionable insights.

You will build dashboards, mentor junior analysts, and translate data into strategic recommendations while partnering with AdTech data sources and reporting teams.

Qualifications

• Bachelors/Masters in quantitative/science or 4+ years’ analytical experience.
• Media/marketing experience is strongly preferred.
• Robust knowledge of digital media metrics and attribution models.
• Ability to translate data into actionable insights for clients.
• Strong client-facing and communication skills across levels.
• Proficiency with big data platforms and visualization tools.

Responsibilities

• Design measurement strategies for cross-channel campaigns with KPI alignment.
• Create analyses that explain what happened, why, and what to do next.
• Develop, maintain, and deliver dashboards and reports for teams and clients.
• Build and maintain trusted client relationships for strategic discussions.
• Translate data needs between clients and internal teams; anticipate needs.
• Forecast audience and campaign performance benchmarks for optimization.
• Manage and mentor a small team of junior analysts.
• Collaborate with AdTech partners to source data and improve reporting.
• Deliver concrete reporting requirements to engineering for data readiness.
• Stay updated on trends in media analytics and industry benchmarks.

Skills

Quantitative analysis

Cross-functional collaboration

Dashboard development

Data visualization

Client relationship management

Mentoring juniors

AdTech data sourcing

SQL

Python

Education

Bachelor's/Master's degree in quantitative/science field

Tools

AWS

BigQuery

Snowflake

Tableau

Power BI

Superset

Excel

Job description

MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences.

• $1 Billion+ in Annual Billings
• 200 Team Members
• Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024

We are seeking a data-driven and strategic Manager, Decision Science to join our dynamic MissionOne Media team, a division of BarkleyOKRP. In this role, you will lead analytical initiatives to measure and optimize campaign performance, develop actionable insights, and drive data-informed decision-making. You will collaborate closely with internal teams, including media client experience, strategy and creative, as well as with clients to ensure data-driven strategies enhance advertising effectiveness.

Key Responsibilities

• Design measurement strategies for cross-channel campaigns by working with clients and internal teams to understand business objectives & campaign strategy and aligning appropriate KPIs and measurement solutions.
• Demonstrated ability to create analyses that move beyond an explanation of 'what happened' to 'what is important,' 'why it happened' and 'what should be done'.
• Develop, maintain and deliver dashboards, reports, and data visualization tools to internal and client teams that track KPIs and campaign success.
• Build and maintain strong client relationships that will enable Analytics team to be viewed as trusted partner and drive strategic conversations.
• Be a translator of data and ideas between the client and internal teams; Listen to client, hear them and anticipate their needs.
• Forecast audience and campaign performance benchmarks to provide optimization diagnostics.
• Manage and mentor small team of junior analysts, ensuring best practices in data analysis, reporting, and storytelling.
• Comfortable developing business relationships with AdTech partners to manage and source data.
• Comfortable working with and delivering concrete requirements to reporting & engineering team that will enable reporting-ready data & deliverables.
• Stay up to date with emerging trends in media analytics, measurement technologies, and industry benchmarks.

Desired Skills & Experience

• Bachelors/Masters degree in Quantitative / Science field or 4+ years’ experience in an analytical field
• Media/marketing experience strongly preferred
• Robust knowledge of digital media metrics, attribution models, and performance tracking methodologies across all channels display, video, search, social, retail, etc.
• Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
• Refined client-façing skills with the ability to work well up and down the command chain within an agency organization.
• Exceptional written, oral, and data visualization communication abilities as well as proactive and thoughtful management of agency client-group priorities.
• Strong proficiency with big data/could platforms (AWS, BigQuery, Snowflake) and excel.
• Expertise with data analysis and visualization tools such as Tableau, Power BI, or Superset.
• Experience with Brand Lift Surveying, Cross-Media Measurement Solutions, Circana, Dynata, DISQO, etc.
• Experience with SQL, Python, or R is a plus.

Compensation

The annual gross base salary range is $70,000 - $125,000 USD. This range represents the anticipated target salary range for this position. Actual salaries will vary based on a candidate’s qualifications, skills, and geographic location. Salary is one component of BarkleyOKRP's total compensation package, which includes multiple health insurance options, flexible PTO, life insurance, and 401K.

BarkleyOKRP's Commitment to Diversity, Equity, Inclusion + Belonging

• At BarkleyOKRP, DEI+B drives work that matters. We believe people and creativity are made of the same substance, and when every perspective is valued, the impact is stronger. We build belonging as a business strategy, power inclusive creativity that delivers measurable results, and hold ourselves accountable as a B Corp committed to progress over performative intent. When people are valued, the work carries greater impact.