Manager, Consumer Insights

FashionUnited

New York (NY)

On-site

USD 120,000 - 130,000

Full time

14 days+

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Benefits offered by this job

Medical, dental, and vision insurance
401(k)
Paid paternity and maternity leave
Commuter benefits
Disability insurance
Tuition assistance

Job summary

FashionUnited is seeking a Manager, Global Consumer Insights to drive consumer insights strategies for Coach. The ideal candidate will manage research projects, collaborate cross-functionally, and present recommendations to senior leadership. With a focus on consumer behavior, they will utilize diverse data sources to influence brand strategies. A Bachelor's degree is required, along with over 5 years of relevant experience. Competitive compensation is offered, including medical benefits and a 401(k).

Qualifications

  • Strong technical mastery of both qualitative and quantitative methodologies.
  • Proven ability to translate learnings into actionable insights.
  • Intellectually curious and creative with a strong interest in consumer behavior.

Responsibilities

  • Support the Consumer Insights roadmap for Coach.
  • Manage custom qualitative and quantitative research end-to-end.
  • Utilize a mix of research methodologies to answer key business questions.

Skills

5+ years of professional experience
Research methodology expertise
Analytical skills
Excellent written and verbal communication
Ability to work effectively in a matrixed organization

Education

Bachelor’s degree
Advanced degree

Job description

Manager, Global Consumer Insights, Coach

Reports to Senior Director of Consumer Insights, Coach. Responsible for supporting Tapestry’s consumer insights roadmap and innovation strategy across the brand, and for influencing leaders across Coach and Tapestry.

Responsibilities
  • Support the Consumer Insights roadmap for Coach to drive the brand’s growth goals and objectives in the coming years.
  • Manage custom qualitative and quantitative research from end-to-end, collaborating with brand functional partners and external agencies to ensure objectives are met.
  • Utilize a mix of custom research, syndicated data, and social listening tools to answer key business questions.
  • Leverage learnings from transversal studies (e.g., Brand Health, attitudinal research) and present recommendations to senior leadership.
  • Develop clear, concise presentations and recommendations rooted in consumer insights to influence leaders across Coach and Tapestry and formulate actionable brand strategies.
  • Help build a world‑class consumer insights function that creates lasting consumer relationships to power global growth.
Qualifications
  • 5+ years of professional experience, preferably in a consumer‑focused, data‑driven role.
  • Strong technical mastery of research methodology and fundamentals, with expertise in qualitative/quantitative methodologies from design to execution.
  • Excellent analytical skills with proven ability to translate learnings into actionable insights.
  • Intellectually curious and creative, with a strong interest in consumer behavior and trends.
  • Highly self‑motivated, self‑directed, able to excel in ambiguity.
  • Innate drive for actionable and tangible impact on the organization.
  • Demonstrated ability to work effectively within a highly matrixed organization and with external agency partners and suppliers.
  • Excellent written and verbal communication skills.
  • Good storyteller – succinct and impactful for senior audiences.
  • Highly adaptable, works well in an environment of change.
Preferred
  • Bachelor’s degree required; advanced degree a plus.
  • Experience within retail, fashion, or consumer brands; client‑side experience preferred.
  • Strong foundation in customer analytics and data‑driven strategy development.
  • Outstanding initiative, follow‑through, ability to get things done.
  • Creativity, outside‑the‑box thinking, innovative.
  • Strong team‑player mentality, supporting cross‑functional workstreams.
Compensation

$120,000.00-$130,000.00

Benefits

Medical, dental, and vision insurance; 401(k); paid paternity and maternity leave; commuter benefits; disability insurance; tuition assistance.

Tapestry, Inc. is an equal opportunity and affirmative action employer. Employment decisions are based on qualifications without regard to protected status.

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