Manager, Consumer Insights

Potbelly Sandwich Works; Chicago (IL); Remote; USD 90,000 - 100,000; Full time

Job summary

Join a leading company as the Manager of Consumer Insights, where you'll lead research initiatives to elevate consumer voice and support product innovation. This full-time, remote role requires strong analytical and communication skills, with a focus on delivering actionable insights. You will work collaboratively across teams to drive growth and innovation in a fast-paced environment.

Qualifications

• 5+ years in Consumer Insights or related field.
• Experience leading both quantitative and qualitative research.

Responsibilities

• Lead and manage research projects from inception to launch.
• Deliver actionable insights to inspire growth.

Skills

Communication

Organizational Skills

Team-oriented Mindset

Education

Bachelor’s Degree in Marketing

MBA

Tools

MS Office

Survey Tools

Job description

Join to apply for the Manager, Consumer Insights role at Potbelly Sandwich Works

Potbelly Sandwich Shops, where Good Vibes and Great Careers are a way of life! Come Build the Potbelly Nation with us.

Potbelly got its start in 1977 as a small antique store that turned into a neighborhood sandwich shop. Today, we serve delicious food in a fun environment at over 400 shops across the United States.

Our goal: Make people happy through good vibes and craveable food. We’re looking for creative, innovative, and results-oriented individuals who thrive in a fast-paced environment.

Position Overview

The Manager, Consumer Insights will lead research initiatives to elevate the voice of the consumer and support product innovation. Responsibilities include synthesizing customer feedback from various sources, leading research projects from inception to launch, and providing insights to drive growth.

Responsibilities

• Lead and uphold Potbelly Values and the Potbelly Advantage.
• Support consumer learning across teams.
• Manage research projects, including design, analysis, and reporting.
• Utilize research techniques for brand tracking, customer satisfaction, and competitive intelligence.
• Manage vendor relationships.
• Deliver actionable insights to inspire growth.
• Partner with cross-functional teams on product innovation.
• Communicate findings effectively to stakeholders.

Qualifications

• Bachelor’s Degree in Marketing, Business, Psychology, or related field; MBA preferred.
• 5+ years in Consumer Insights or related field, preferably in restaurant or CPG industries.
• Experience leading both quantitative and qualitative research.
• Proficiency with research tools and data analysis.
• Strong presentation skills for diverse audiences.

What You Bring

• Excellent communication and organizational skills.
• Team-oriented mindset.
• Ability to work independently and handle confidential information.
• Proficiency in MS Office and survey tools.
• Willingness to travel and work remotely.

Additional Information

Application deadline: 08/31/2025. This is a full-time, remote, mid-senior level position with a salary range of $90,000 - $100,000 plus bonus.