Mall Marketing & Events Director

Cafaro; Paducah (KY); On-site; USD 55,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Dental & Vision insurance

Life and disability insurance

Paid time off

Wellness program

Paid holidays

401(k) retirement plan

Job summary

Cafaro Company at Kentucky Oaks Mall seeks an energetic marketing leader to oversee community-focused marketing, events, and sponsorships. You will develop comprehensive plans, manage budgets, and engage merchants to grow traffic and promotional income.

The role requires strong leadership, communication, and project management skills to elevate the mall’s brand and drive engagement with local partners.

Qualifications

• Bachelor's degree in Marketing or related field required.
• 3-5 years' experience managing a Marketing Team and sizable Marketing budget preferred.
• Knowledge of marketing fundamentals and research.
• Ability to learn and use new systems.
• Strong organizational and time management skills.
• Excellent interpersonal, oral and written communication skills.
• Ability to manage multiple tasks and priorities.
• Attention to detail and proficiency with typical software tools.

Responsibilities

• Develop and execute comprehensive marketing plans to increase mall traffic.
• Create and manage promotional events and sponsorships to drive income.
• Oversee social media across Instagram, Facebook, TikTok and the center’s website.
• Collaborate with merchants and corporate marketing to maximize benefits.
• Prepare and monitor annual marketing budget and expenses.
• Build relationships with community groups and local media.

Skills

Marketing basics

Social media

Communication

Time management

Organizational skills

Excel

PowerPoint

MS Word

Content management system

Education

Bachelor's degree in Marketing

Tools

Content Management System

Excel

PowerPoint

MS Word

Job description

Cafaro Company at Kentucky Oaks Mall seeks an energetic marketing leader to oversee community-focused marketing, events, and sponsorships. You will develop comprehensive plans, manage budgets, and engage merchants to grow traffic and promotional income.

The role requires strong leadership, communication, and project management skills to elevate the mall’s brand and drive engagement with local partners.