Luxury Email & Retention Editor (US/Canada)

GENTLE MONSTER

Anaheim (CA)

On-site

USD 80,000 - 110,000

Full time

14 days+
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Job summary

GENTLE MONSTER is seeking a Retention & Email Marketing Manager to own Email, SMS, loyalty, and offline experiences in the U.S. & Canada. You will guide the editorial direction and cadence, partner with global HQ and agencies, and design experiences that connect digital comms with retail spaces.

The role emphasizes developing a brand-focused loyalty program, editorial concepts, and data-driven results while collaborating with CRM, marketing, and store teams to ensure a cohesive customer journey.

Qualifications

  • Completed Bachelor’s degree required.
  • 3–6 years of experience in editorial, content, or creative marketing roles with a brand-focused sensibility—luxury, fashion, beauty, lifestyle, or media brands preferred.
  • Experience running an owned content channel with responsibility for its voice, calendar, and audience growth.

Responsibilities

  • Lead the editorial direction, planning, and execution of Email and SMS, collaborating with HQ and external agencies.
  • Build and manage the editorial calendar for Email and SMS, translating launches and campaigns into cohesive narration.
  • Brief agencies and creative teams; review concepts, copy, and design to meet luxury brand standards.
  • Oversee lifecycle journeys (welcome, post-purchase, win-back) to feel personal and on-brand.

Skills

Editorial
Content marketing
Brand-focused
Email marketing
Audience growth
Agency management
Newsletter

Education

Bachelor’s degree

Tools

Salesforce Marketing Cloud
Klaviyo
Attentive
Adobe Photoshop
Figma

Job description

GENTLE MONSTER is seeking a Retention & Email Marketing Manager to own Email, SMS, loyalty, and offline experiences in the U.S. & Canada. You will guide the editorial direction and cadence, partner with global HQ and agencies, and design experiences that connect digital comms with retail spaces.

The role emphasizes developing a brand-focused loyalty program, editorial concepts, and data-driven results while collaborating with CRM, marketing, and store teams to ensure a cohesive customer journey.

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