Luxury E‑Commerce Growth Lead (D2C, Amazon, TikTok)

Millman Search Group

Miami (FL)

Hybrid

USD 110,000 - 165,000

Full time

14 days+

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Job summary

Millman Search Group is seeking an experienced E-Commerce Manager to lead online sales for two luxury fragrance brands across the U.S. You will own D2C sites, TikTok Shop, and Amazon US, while driving strategy and hands-on operations.

The ideal candidate has 4+ years in e‑commerce, with strong analytics, CRM, and a track record of growth in premium brands. This hybrid Miami-based role combines strategic leadership with daily execution.

Qualifications

4+ years of hands-on e-commerce or marketplace experience.
Strong experience managing Amazon US and TikTok Shop.
Hands-on experience with D2C websites, ideally Shopify Plus.
Experience in website merchandising, trading, conversion optimization, and CRM.
Proven track record of growing online sales and managing gross-margin targets.
Experience managing external agencies and digital media budgets.
Amazon experience including ASIN creation, storefront management, and Amazon advertising.

Responsibilities

Own U.S. e-commerce sales and profitability across D2C, TikTok Shop, and Amazon.
Manage day-to-day trading and merchandising for the brands’ D2C websites.
Drive conversion, AOV, customer retention, and online performance.
Lead external agencies for website development, digital marketing, Amazon, and TikTok Shop.
Own the digital marketing calendar, product launches, campaigns, and promotions.
Lead CRM, email, lifecycle marketing, and customer-retention initiatives.
Grow the TikTok Shop channel and partnerships with creators/affiliates.
Manage Amazon US accounts, storefronts, launches, ads, inventory and spend.
Own Amazon media budgets and optimize ROAS and profitability.
Monitor sales, gross margin, inventory, spend, and KPIs.