Localization Vertical Product Manager

NewsBreak; Mountain View (CA); On-site; USD 120,000 - 160,000; Full time

Job summary

NewsBreak, based in Mountain View, California, is looking for a Product Manager to lead a local commerce vertical. This role requires overseeing everything from strategy to execution, focusing on growth and market fit.

The ideal candidate will have over 6 years of experience in product management, specifically launching new categories in consumer marketplaces. Strong understanding of local commerce dynamics and hands-on experience with go-to-market strategies are essential.

Qualifications

• 6+ years in product management with senior-level scope.
• Experience launching new local services or commerce vertical.
• Fluency with marketplace dynamics including pricing and unit economics.

Responsibilities

• Own a local commerce vertical from strategy to growth.
• Drive go-to-market for category launches.
• Partner with engineering for AI/LLM capabilities.

Skills

Product management

Local commerce development

Go-to-market strategy

Marketplace dynamics

Job description

Mountain View, California, United States

About NewsBreak

Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.

Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.

Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.

If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit www.newsbreak.com/about

About the role

We are building an AI-native local commerce platform that connects consumers with local businesses and services. You will own a local services or local commerce vertical end to end — from zero to one — defining the category strategy, shaping the product, and driving the go-to-market motion that takes it from launch to scale. This is a builder role for someone who has stood up a new vertical at a consumer marketplace and wants to do it again, faster, with AI at the core.

What you'll do

• Own a local commerce / local services vertical end to end: strategy, roadmap, launch, and growth — including category P&L or GM-style ownership.
• Take new categories from 0→1: validate demand, define the MVP, launch, and iterate toward product-market fit.
• Drive go-to-market for category launches — supply acquisition, consumer demand, pricing, and marketplace liquidity.
• Partner with engineering and data science to embed AI/LLM capabilities into the core consumer and merchant experience.
• Use marketplace metrics (conversion, liquidity, retention, take rate) to prioritize and to prove impact.

What we're looking for

• 6+ years in product management, with Senior / Lead / Principal / Staff / Group PM scope.
• Demonstrated 0→1 launch of a new local services or local commerce vertical at a consumer marketplace — not a single feature, but a category.
• Both vertical category depth AND local-platform experience — you have built within a specific category and on a local marketplace (these two together are the bar, not one alone).
• Hands‑on go‑to‑market ownership for a new category launch.
• Fluency with marketplace dynamics: two‑sided supply/demand, liquidity, pricing, and unit economics.

Nice to have

• Experience at a US consumer marketplace such as Yelp, DoorDash, Thumbtack, Nextdoor, Instacart, Uber, Grubhub, Angi, or Gopuff.
• Track record with services‑booking or home‑services marketplace products.
• Experience shipping AI/LLM‑powered consumer features.
• Chinese local‑life‑services background (e.g., Meituan, Dianping) is a plus for our localization work.

The US base salary range for this full‑time position is listed below. Pay may vary based on a number of factors including job‑related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talent. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.

As set forth in NewsBreak’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.