LinkedIn & Content Marketing Lead (B2B)

Flip; California (MO); On-site; USD 95,000 - 125,000; Full time

Benefits offered by this job

Healthcare

Unlimited vacation

Equity

Job summary

Flip is a rapidly growing B2B AI company seeking a Marketing Lead to own paid LinkedIn campaigns and content strategy. You’ll manage planning, budgeting, and performance across channels to attract talent and clients, while collaborating with Communications and Growth Marketing on messaging and SEO/AE0 initiatives.

You will interview clients, turn insights into case studies, and contribute to website content and events. This is an in-office role with substantial ownership.

Qualifications

• 3+ years of B2B social media and content marketing for startups.
• Hands-on LinkedIn paid campaigns experience with budget management.
• Experience with AEO and SEO including website content optimization and HubSpot.
• Experience organizing events including trade shows and client events.
• Proficiency in Adobe Creative Suite or Canva for simple visuals.
• Strong writing and storytelling skills.

Responsibilities

• Own LinkedIn as the primary B2B channel, budgeted and optimized.
• Plan, track, and report paid marketing budget across channels.
• Coordinate earned and organic reach with PR and Growth Marketing.
• Capture client stories via interviews and publish case studies.
• Repurpose video case studies and publish across platforms.
• Create website content for redesign and product messaging.
• Support events, swag, and client gifting.

Skills

LinkedIn advertising

Content marketing

AEO/SEO

Event planning

Adobe Creative Suite Canva

Copywriting storytelling

Project management

Startup experience

Tools

Hubspot

Job description

Flip is a rapidly growing B2B AI company seeking a Marketing Lead to own paid LinkedIn campaigns and content strategy. You’ll manage planning, budgeting, and performance across channels to attract talent and clients, while collaborating with Communications and Growth Marketing on messaging and SEO/AE0 initiatives.

You will interview clients, turn insights into case studies, and contribute to website content and events. This is an in-office role with substantial ownership.