B2B Content & Social Manager - LinkedIn & Paid Growth

Flip; New York (NY); On-site; USD 95,000 - 125,000; Full time

Benefits offered by this job

Healthcare

Unlimited vacation

Equity

In-office 5 days/week

Job summary

Flip is seeking a Customer Content Marketer to own and optimize paid LinkedIn marketing, content strategy, and storytelling that drives engagement, leads, and talent attraction. You will collaborate with Communications, Growth Marketing, and Video Marketing to craft compelling case studies and SEO-friendly content.

The role requires startup-experienced, hands-on content and paid media skills, and a passion for storytelling across channels.

Qualifications

• 3+ years in B2B social media and content marketing with startup budgets.
• Hands-on experience running LinkedIn paid campaigns (targeting, testing, reporting).
• Experience managing AEO and SEO, including website content optimization and Hubspot.
• Experience organizing events (trade shows or client events).
• Able to create simple visuals in Adobe Creative Suite or Canva.
• Strong writing and storytelling across short posts to long-form content.

Responsibilities

• Manage LinkedIn as the primary channel to reach and engage a B2B audience and attract talent.
• Plan, track, and optimize Flip's paid marketing budget across channels.
• Coordinate paid/earned/organic outreach with PR and Growth Marketing to boost SEO/AEO and lead generation.
• Interview clients and publish case studies across LinkedIn, partner channels, and website.
• Repurpose video case studies into written formats, social posts, and slides.

Skills

LinkedIn Ads

Content Marketing

SEO

Event Planning

Adobe Creative Suite

Copywriting

Project Management

Tools

Hubspot

Adobe Creative Suite

Canva

Job description

Flip is seeking a Customer Content Marketer to own and optimize paid LinkedIn marketing, content strategy, and storytelling that drives engagement, leads, and talent attraction. You will collaborate with Communications, Growth Marketing, and Video Marketing to craft compelling case studies and SEO-friendly content.

The role requires startup-experienced, hands-on content and paid media skills, and a passion for storytelling across channels.