Lifecycle Marketing Lead, B2B SaaS — Remote

Public.com; Northern (KY); Hybrid; USD 120,000 - 170,000; Full time

Benefits offered by this job

Remote work

Job summary

Wander is seeking a Senior Lifecycle Marketing Manager to own the customer journey for WanderOS, spanning onboarding, activation, engagement, expansion, and retention. You’ll build automated campaigns, segment audiences, and tailor messaging to drive activation and reduce churn across a hospitality tech platform.

You’ll partner with Product, Sales, Customer Success, and Growth Marketing to deliver measurable impact on activation, retention, and expansion revenue, leveraging a modern CRM stack in

Job description

Wander is seeking a Senior Lifecycle Marketing Manager to own the customer journey for WanderOS, spanning onboarding, activation, engagement, expansion, and retention. You’ll build automated campaigns, segment audiences, and tailor messaging to drive activation and reduce churn across a hospitality tech platform.

You’ll partner with Product, Sales, Customer Success, and Growth Marketing to deliver measurable impact on activation, retention, and expansion revenue, leveraging a modern CRM stack in