Lifecycle Marketing Expert - Crm

Mercor; San Francisco (CA); Remote; GBP 63,000 - 104,000; Full time

Job summary

Mercor is seeking a Marketing Expert — Lifecycle (AI Agent Environments) for remote engagement on a contract basis. You will design lifecycle and CRM marketing tasks, define tests, and guide AI agent evaluations.

You’ll work with ESPs, Salesforce, Amplitude, and other product analytics to shape realistic task versions, review answers, and ensure rigorous criteria. Strong written reasoning is essential.

Qualifications

• Hands-on practitioner experience in lifecycle, CRM, or retention marketing.
• Comfortable with an ESP, a CRM like Salesforce, and product analytics like Amplitude.
• Clear written reasoning to explain decision-making.

Responsibilities

• Design task briefs based on actual lifecycle or CRM marketing work, defining the task's true test.
• Specify necessary documents, dashboards, personas, and tool states for realistic task versions.
• Write or review reference answers and criteria distinguishing strong from plausible-but-wrong responses.
• Review AI agent attempts and evaluate them against your standards.
• Diagnose issues from messy or conflicting data, prioritize, make tradeoffs, plan, execute, QA, reconcile, triage, escalate, research, evaluate, report, and orchestrate multi-step work across several tools.

Skills

Lifecycle marketing

CRM

Retention marketing

Tools

Salesforce

Amplitude

ESP

Job description

About the job

Mercor connects elite creative and technical talent with leading AI research labs. Headquartered in San Francisco, our investors include Benchmark, General Catalyst, Peter Thiel, Adam D'Angelo, Larry Summers, and Jack Dorsey.

Position: Marketing Expert — Lifecycle (AI Agent Environments)
Type: Contract
Compensation: $60–$100/hour
Location: Remote

Role Responsibilities

• Design task briefs based on actual lifecycle or CRM marketing work. Define the task's true test, including planted issues and strong practitioner decisions.
• Specify necessary documents, dashboards, personas, and tool states for realistic task versions.
• Write or review reference answers and criteria distinguishing strong from plausible-but-wrong responses.
• Review AI agent attempts and evaluate them against your standards.
• Diagnose issues from messy or conflicting data, prioritize, make tradeoffs, plan, execute, QA, reconcile, triage, **escalate, research, evaluate, report, and orchestrate multi-step work across several tools.**

Qualifications

Must-Have

• Hands-on practitioner experience in lifecycle, CRM, or retention marketing.
• Comfortable with an ESP, a CRM like Salesforce, and product analytics like Amplitude.
• Clear written reasoning to explain decision-making.

Preferred

• Experience building AI training environments, RL environments, or simulated case studies.
• Rubric Academy or Rubric Bootcamp certification.

Screening

• Applicants complete a short multiple-choice knowledge screener specific to this sub-domain before review.