Lifecycle Growth Manager — Trading Products

Phantom; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Phantom, a leading crypto money app, seeks a founding Growth Marketing Manager to own retention and engagement for its trading products. You will design data‑driven campaigns across push, email, and in‑app surfaces, collaborating with product, data, and design teams to fuel adoption and revenue.

Bring 3–6 years of lifecycle marketing experience and proficiency with marketing automation tools. This role focuses on trading products including prediction markets, spot trading, and perpetual futures,

Qualifications

• 3–6 years of lifecycle/CRM experience
• Experience building and executing complex CRM campaigns with multiple stakeholders
• Experience with Braze and other CRM tools
• Strong segmentation and behavioral trigger understanding

Responsibilities

• Drive retention and engagement marketing across push, email, and in‑app surfaces
• Own end‑to‑end strategy for Trading products and define success metrics
• Collaborate with Lifecycle Lead to define business outcomes and report results to leadership
• Build and execute complex CRM campaigns and automations to drive revenue and retention
• Lead lifecycle experimentation roadmap with Data Science and Product teams
• Partner with Brand Design and Product Marketing to craft branded experiences and GTM moments
• Coordinate with Product teams to build holistic lifecycle strategies for predictions, spot trading, and perpetual futures

Skills

Lifecycle marketing

CRM campaigns

Braze

Campaign automation

Cross-functional collaboration

Tools

Braze

Job description

Phantom, a leading crypto money app, seeks a founding Growth Marketing Manager to own retention and engagement for its trading products. You will design data‑driven campaigns across push, email, and in‑app surfaces, collaborating with product, data, and design teams to fuel adoption and revenue.

Bring 3–6 years of lifecycle marketing experience and proficiency with marketing automation tools. This role focuses on trading products including prediction markets, spot trading, and perpetual futures,