Lead UX Designer — AI-Driven, Systemic E‑commerce

Victoria's Secret & Co.; Reynoldsburg (OH); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Victoria's Secret in Reynoldsburg, OH is seeking a highly experienced Lead UX Designer to guide the design of complex digital experiences for our ecommerce products, ensuring they are intuitive, accessible, engaging, and performant.

You will work with product managers, engineers, researchers, and brand partners to solve problems, advocate for system-based design, and leverage AI tools to enhance ideas. This role demands leadership, collaboration, and a deep passion for user-centered design.

Qualifications

• End-user advocacy and empathy in design processes.
• Strong UI/visual and interaction design capabilities.
• Ability to translate complex challenges into simple UX.
• Collaborative, detail-oriented with deadlines.

Responsibilities

• Drive continuous product improvements by researching and rapidly designing iterative functional solutions to enhance the user experience leveraging our design principles, standards and best practices.
• Use, contribute to, and advocate for a systems-based design methodology that is designed to support co-branded implementations of our solutions.
• Support user research and testing by gathering assumptions and writing hypotheses, contributing to questions and scenarios for tests with the Research team, and observe sessions to help extract key learns for both your area of focus and the user journey at large
• Access, understand, and utilize site data and metrics to help validate the success of an implemented design and to inform new solutions
• Work side-by-side with developers to build and validate all visual/functional enhancements
• Present solutions to cross-functional and brand partners, clearly articulating the UX design principles and methodologies that informs the work
• Display a clear understanding of how the e-commerce platform works and who are our key partners and contribute to strategic roadmap planning
• Lead collaborative working sessions with cross-functional partners to identify and define what problems we are trying to solve and how best to solve them
• Act as a mentor to junior designers
• Give back to the design team by being engaged in critiques, sharing new learnings and case studies, and by challenging existing processes with new ways for the team to be more effective

Skills

UI design

Visual design

Interaction design

User-centered design

Collaboration

Mentoring

Job description

Description

Your Role

We are seeking a highly experienced Lead UX Designer to join our team. In this role, you’ll guide the design of complicated and expansive user experiences for our digital products that need to be intuitive, accessible, engaging, and performant. You will collaborate closely with product managers, engineers, researchers, business partners, and other designers to solve complex problems and turn them into elegant, user-centered solutions.

Through a variety of methodologies; we support product teams that build configurable features and capabilities to continually drive an enhanced end-user experience and greater business performance.

We do this by:

• Understanding the motivations and needs of our millions of customers

• Collaborating with business and brand partners to create technology, capabilities, and processes that allow for efficient set-up, monitoring, and management of their digital experiences

• Advocating for the learnability, efficiency, memorability, and desirability of new or enhanced features and functionality across the breadth of the user journey

• Advocating for—and designing within—a systems-based methodology that allows for configurability, customization, and specialization of re-usable components that enables scalability and quality.

• Incorporating an ever-expanding and maturing set of tools and processes powered by AI to help us more efficiently and effectively bring our ideas to life

YOUR IMPACT

• Drive continuous product improvements by researching and rapidly designing iterative functional solutions to enhance the user experience leveraging our design principles, standards and best practices

• Use, contribute to, and advocate for a systems-based design methodology that is designed to support co-branded implementations of our solutions

• Support user research and testing by gathering assumptions and writing hypotheses, contributing to questions and scenarios for tests with the Research team, and observe sessions to help extract key learns for both your area of focus and the user journey at large

• Access, understand, and utilize site data and metrics to help validate the success of an implemented design and to inform new solutions

• Work side-by-side with developers to build and validate all visual/functional enhancements

• Present solutions to cross-functional and brand partners, clearly articulating the UX design principles and methodologies that informs the work

• Display a clear understanding of how the e-commerce platform works and who are our key partners and contribute to strategic roadmap planning

• Lead collaborative working sessions with cross-functional partners to identify and define what problems we are trying to solve and how best to solve them

• Act as a mentor to junior designers

• Give back to the design team by being engaged in critiques, sharing new learnings and case studies, and by challenging existing processes with new ways for the team to be more effective

Qualifications

• Passionate advocate for the end user

• UI, visual design, and interaction design expertise

• Proven ability to translate complex design challenges into clear, user-friendly experiences

• Sophisticated sense of visual design/style

• Ability to manage multiple priorities and meet deadlines in a fast-paced environment

• Collaborative, positive, detail-oriented

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