Lead Project Manager, Marketing Operations

The British American Tobacco Group; Winston-Salem (NC); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

401(k)

Health benefits

Tuition reimbursement

Paid leave

Company vehicle

Mobile phone allowance

Job summary

Reynolds American in Winston-Salem, NC is seeking a Lead Project Manager, Marketing Operations to drive campaign operations, intake hygiene, status integrity and weekly pipeline visibility within the Consumer Experience ecosystem.

You will partner with Journey Leads, channel teams and Campaign Operations leadership to ensure briefs have the right information and readiness; you will coordinate contractor capacity and surface blockers to keep campaigns on track.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Operations, Project Management, or related field.
• 4+ years of experience in project management, campaign operations, marketing operations, workflow management, or related functions.
• Experience with project intake, status reporting, pipeline visibility, stand-ups, or cross-functional workflows.
• Strong understanding of campaign briefing, channel handoffs, operational readiness, and project governance.
• Excellent organization, documentation, prioritization, communication, and stakeholder management.
• Ability to manage dependencies, surface blockers, and maintain accurate project status across teams.
• Very strong skills in Excel and PowerPoint.

Responsibilities

• Campaign Operations management: track, organize, and maintain work per processes and standards.
• Intake hygiene: review briefs for completeness and alignment before active management.
• Status integrity: keep Workfront updated with accurate status, owners, timing, and blockers.
• Operating rhythm: lead daily Campaign Operations stand-ups to surface priorities and risks.
• Pipeline visibility: publish weekly campaign pipeline showing active work and upcoming demand.
• Prioritization support: translate priorities into Workfront sequencing and readiness.
• Contractor coordination: manage contractor capacity and align with current priorities.
• Cross-functional coordination: clarify brief details and manage timing, handoffs, and dependencies.

Skills

Project management

Cross-functional collaboration

Stakeholder management

Prioritization

Education

Bachelor’s degree

Tools

Excel

PowerPoint

Job description

Reynolds American is evolving into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey. Tomorrow can’t wait, let’s shape it together!

REYNOLDS AMERICAN has an exciting opportunity for a Lead Project Manager, Marketing Operations in Winston-Salem, NC

The Lead Project Manager, Marketing Operations plays a key role for Campaign Operations, making campaign work visible, structured, and actionable across the Consumer Experience ecosystem. This role is responsible for intake hygiene, status integrity, daily operating rhythms, weekly pipeline visibility, and project management discipline across active and upcoming work.

This role partners closely with Journey Leads, channel teams, and Campaign Operations leadership to ensure work enters the system with the right information, clear ownership, and defined readiness before execution begins. The role directs contractor capacity day-to-day and helps teams surface blockers, manage dependencies, and maintain a trusted view of campaign status while staying focused on project management and coordination rather than campaign deliverable execution

Your key responsibilities will include:

• Campaign Operations management: Ensure all campaign-related work is accurately tracked, organized, and maintained in compliance with established processes and standards
• Intake hygiene: Review incoming briefs and project requests for completeness, clarity, required inputs, and alignment to approved brief standards before work moves into active management.
• Status integrity: Maintain a trusted view of active work, ensuring Workfront reflects accurate status, owners, timing, dependencies, blockers, and next steps.
• Operating rhythm: Lead daily Campaign Operations stand-ups to surface priorities, blockers, handoffs, timing risks, and capacity considerations.
• Pipeline visibility: Publish the weekly campaign pipeline, providing visibility into active work, upcoming demand, priority shifts, and key operational risks.
• Prioritization support: Translate approved priorities into Workfront sequencing, status visibility, and operational readiness.
• Contractor coordination: Direct contractor capacity day-to-day, ensuring support is aligned to current priorities, workload needs, and delivery timelines.
• Cross-functional coordination: Partner with Journey Leads and channel teams to clarify brief details, resolve intake questions, confirm readiness, and manage timing, handoffs, and dependencies.

What are we looking for?

• Bachelor’s degree required; degree in Marketing, Business, Communications, Operations, Project Management, or related field preferred.
• 4+ years of experience in project management, campaign operations, marketing operations, workflow management, or related business functions.
• Experience managing project intake, status reporting, pipeline visibility, stand-ups, or cross-functional workflow routines.
• Strong understanding of campaign briefing, channel handoffs, operational readiness, and project governance.
• Strong organization, documentation, prioritization, communication, and stakeholder management skills.
• Demonstrated ability to manage dependencies, surface blockers, and maintain accurate project status across teams.
• Very strong skills in working with Excel and PowerPoint.

WE ARE REYNOLDS AMERICAN—A member of the BRITISH AMERICAN TOBACCO GROUP

At Reynolds American, we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at REYNOLDS AMERICAN.

BELONGING, ACHIEVING, TOGETHER

Collaboration and teamwork underpin everything we do here at Reynolds American. We know that collaborating with colleagues is what makes us stronger and best prepared to meet our business goals.

SALARY AND BENEFITS OVERVIEW

Benefit Information

The following is a general summary of the competitive compensation and benefit plans we offer:

• 401(k) plan that offers opportunity to save on pre- and post-tax basis up to 50 percent of eligible compensation.
  • Company matches 100 percent of employee pre-tax/Roth (401k) contributions up to six percent
  • Company contributes an additional three percent to 401(k) whether employee participates or not
• Comprehensive health- and welfare-benefits package (including medical, dental, vision, and prescription drugs)
• Health Savings Account start-up contribution for employees who elect the high deductible health plan
• Flexible spending accounts for both Health Care and Dependent Care allowing employee to use pre-tax dollars to pay for qualified expenses during the calendar year
• Employee assistance program offering 8 free counselling sessions, per issue, each calendar year for employees and their dependents
• Company paid life insurance of 1x annual base pay ($50,000 minimum)
• Company paid accidental death or dismemberment insurance of 2x annual base pay ($50,000 minimum)
• Voluntary insurances offered at group rates: employee and dependent life insurance, AD&D insurance, critical illness, accident coverage, disability buy-up, and auto & home insurance
• Tuition reimbursement and student loan support
• Dependent Scholarship Programs
• Free confidential personal financial counselling service
• On-site health centers and 24/7 fitness centers at certain company locations
• A charitable giving matching grants program that enables employees to direct and double their donations to qualifying charitable organizations of their choice
• Health-care concierge service
• Volunteer service opportunities
• Extensive training opportunities
• Company vehicle for eligible employees
• Mobile phone allowance for eligible employees
• Paid Leave:
  • Sick and Personal Time (exempt employees may be excused with pay for brief absences; non-exempt employees receive up to 6 days)
  • Vacation (levels Below Senior Director receive 15 days (pro-rated during first year of service); Senior Director and Officers receive 25 days (pro-rated during first year of service)).
  • Holidays (Nine company recognized and two annual personal holidays to be used at the employee’s discretion)
  • Paid Parental Leave + temporary reduced work schedule opportunity
  • Funeral Leave
  • Short-Term Disability Leave
  • Long-Term Disability Leave
  • Jury Duty Leave
  • Military Leave
  • Released Time for Children’s Education
  • Community Outreach Leave
  • Other paid leave benefits, as required by state or local law

• Your journey with us is not limited by boundaries; it is propelled by your aspirations. Join us at Reynolds American and become a part of an environment that thrives on internal advancement, where your career progression is not just a statement – it is a reality, we are eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You will have access to online learning platforms and personalized growth programs to nurture your leadership skills.
• We prioritize continuous improvement within a transformative environment, preparing for ongoing changes.

Our organization offers a level of challenge, responsibility, and creativity for motivated employees who want to grow their careers.We are also committed to valuing different perspectives, experiences, and talents to improve the company's potential for optimally achieving its business objectives!

Reynolds American Inc. and its affiliated companies is an Equal Opportunity Employer.All qualified applicants will receive consideration for employment without regard to age, race, color, religion,sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law. Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly via email at [e-mail]

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