Lead PMM for Frontier AI & Lab Partnerships

Handshake; San Francisco (CA); Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Ownership equity

401(k) match

Parental leave

Wellbeing stipend

Learning stipend

Hybrid work setup

Team outings

Job summary

Handshake seeks an experienced product marketing leader to own Handshake AI's frontier lab business. You will translate deep technical research into market-facing content and empower the sales team with compelling value props, pricing narratives, and battle cards.

You will build the GTM playbook from scratch, collaborate with product and sales leadership, and partner with event marketing to create impactful in-person and virtual experiences for researchers and lab leadership.

Qualifications

• 6+ years of experience in product marketing, content marketing, or a related B2B marketing discipline.
• Ability to influence at all levels, including executives.
• Strong project management skills with experience coordinating complex launches.
• Experience building sales enablement materials, including competitive positioning and technical demo content.
• Track record of 0-to-1 program building and scaling based on data.

Responsibilities

• Own end-to-end product marketing for Handshake AI's frontier lab business.
• Translate technical research outputs into market-ready content for researchers and leadership.
• Serve as the primary PMM point of contact for lab-facing conversations, including value props and pricing narratives.
• Build and maintain playbooks, talk tracks, and pitch assets for the field, iterating from Sales feedback.
• Shape long-term product and GTM strategy with product and sales leadership.
• Collaborate with event marketing to translate Handshake AI positioning into in-person and virtual experiences.

Skills

End-to-end PMM

Ambiguity tolerance

Executive influence

Project management

Sales enablement

0-to-1 program building

Job description

Handshake seeks an experienced product marketing leader to own Handshake AI's frontier lab business. You will translate deep technical research into market-facing content and empower the sales team with compelling value props, pricing narratives, and battle cards.

You will build the GTM playbook from scratch, collaborate with product and sales leadership, and partner with event marketing to create impactful in-person and virtual experiences for researchers and lab leadership.