Lead, Paid Social Strategy — Associate Director

Starcom Worldwide, Inc.; Chicago, Northern (IL, KY); Hybrid; USD 97,000 - 140,000; Full time

Benefits offered by this job

Paid family care

Adoption/surrogacy support

Pet adoption support

Flexible working arrangements

6 weeks Work Your World program

Job summary

Starcom Worldwide, Inc. in Chicago seeks an Associate Media Director to own day-to-day paid social strategy, activation, and performance for a key client.

Lead the vision, mentor teams, and drive data-driven media solutions across platforms including Facebook, Instagram, and TikTok. The role requires 5+ years in digital media with strong paid social expertise, 2+ years in people management, and comfort presenting to senior stakeholders.

Qualifications

• 5+ years of digital or paid media experience with emphasis on paid social strategy and execution.
• 2+ years of people management experience, including coaching and performance development.
• 3+ years hands-on experience managing campaigns across Facebook and Instagram, TikTok required; API-based/self-serve tools preferred.
• Proven ability to translate performance data into strategic recommendations and roadmaps.
• Strong understanding of paid social best practices for brand and performance metrics.

Responsibilities

• Design and lead paid social strategies across platforms (Facebook, Instagram, TikTok) to meet brand and performance goals.
• Develop action plans with KPIs, measurement frameworks, and optimization strategies.
• Advocate for paid social capabilities and educate clients, partners, and teams on best practices.

Skills

Paid social strategy

Team leadership

Campaign optimization

Data-driven decisions

Client communication

Education

Bachelor's degree preferred

Tools

Facebook Ads Manager

Instagram Ads

TikTok Ads

Job description

Starcom Worldwide, Inc. in Chicago seeks an Associate Media Director to own day-to-day paid social strategy, activation, and performance for a key client.

Lead the vision, mentor teams, and drive data-driven media solutions across platforms including Facebook, Instagram, and TikTok. The role requires 5+ years in digital media with strong paid social expertise, 2+ years in people management, and comfort presenting to senior stakeholders.