Lead Director, Payor Product Innovation & Launch

CVS Health; Austin (TX); Hybrid; USD 100,000 - 232,000; Full time

Job summary

CVS Health is seeking a Lead Director, Product Innovation to own the full innovation lifecycle for payor-focused concepts, from ideation through launch, and to translate ideas into launch-ready solutions in partnership with Enterprise and Aetna strategy teams.

This role may be remote or hybrid anywhere in the US, collaborating with product development, partnerships, and shared service teams to drive successful launches.

Qualifications

• 10+ years of experience in product strategy, product innovation, new product development, healthcare strategy, or related leadership roles.
• Strong experience in payor-focused products, healthcare solutions, or closely related market segments.
• Proven ability to lead new concepts from early ideation through launch.
• Experience working across strategy, product development, partnerships, data/technology, and shared service teams in a matrixed environment.
• Strong strategic thinking skills, with the ability to identify unmet needs and translate them into viable product concepts.
• Strong executive communication and presentation skills, including the ability to frame early-stage opportunities clearly and persuasively.
• Ability to influence without direct ownership and drive alignment across multiple teams with different responsibilities.
• Strong prioritization, organizational, and cross-functional leadership skills.

Responsibilities

• Lead development of new product concepts from ideation through launch for payor-focused solutions and capabilities.
• Identify unmet needs, strategic opportunities, and concept areas aligned to enterprise and business priorities.
• Shape, pressure-test, and refine product concepts into well-defined opportunities with clear value propositions and launch pathways.
• Partner with Enterprise and Aetna strategy teams to ensure innovation priorities align to broader business strategy and market opportunity.
• Work closely with product development teams to support concept evaluation, development planning, implementation readiness, and launch execution.
• Collaborate with product strategic partnerships, DDAT, and other shared service partners based on the type of concept being developed, including areas such as unique networks and clinical solutions.
• Drive cross-functional coordination needed to move concepts from early exploration into launch-ready solutions.
• Define requirements, priorities, dependencies, and decision points needed to advance innovation efforts across teams.
• Support creation of business cases, concept materials, leadership presentations, and launch recommendations tied to new product ideas.
• Ensure clear transition and handoff of launched innovations to the appropriate long-term owner after market introduction.

Skills

Executive communication

Presentation skills

Strategic thinking

Cross-functional leadership

Influencing others

Education

Bachelor's degree

Job description

CVS Health is seeking a Lead Director, Product Innovation to own the full innovation lifecycle for payor-focused concepts, from ideation through launch, and to translate ideas into launch-ready solutions in partnership with Enterprise and Aetna strategy teams.

This role may be remote or hybrid anywhere in the US, collaborating with product development, partnerships, and shared service teams to drive successful launches.