Lead Digital Marketing & Analytics for Luxury Brands

Talent Edge Recruiting; City of White Plains (NY); On-site; USD 100,000 - 125,000; Full time

Job summary

A leading recruiting firm in White Plains, NY seeks a Senior Digital Marketing & Analytics Manager to lead their digital strategy. This role requires someone with extensive experience in Google Ads and digital marketing to optimize PPC campaigns and enhance brand positioning in professional markets. With responsibilities spanning strategy and tactical execution, the candidate should have a strong analytical mindset and proven results in maintaining brand consistency across various channels.

Qualifications

• 6–8+ years of experience in digital marketing with focus on Google Ads.
• Ability to develop and execute branding strategies for luxury audiences.
• Experience managing multiple priorities and strategic planning.

Responsibilities

• Take ownership of all Google Ads campaigns for measurable ROI.
• Implement analytics to track campaign performance and budget efficiency.
• Lead brand strategy for core and luxury sub-brands.

Skills

Google Ads

PPC management

Performance analytics

Content management

Strategic planning

Hands-on implementation

Analytical mindset

Tools

Google Analytics

Tag Manager

Job description

A leading recruiting firm in White Plains, NY seeks a Senior Digital Marketing & Analytics Manager to lead their digital strategy. This role requires someone with extensive experience in Google Ads and digital marketing to optimize PPC campaigns and enhance brand positioning in professional markets. With responsibilities spanning strategy and tactical execution, the candidate should have a strong analytical mindset and proven results in maintaining brand consistency across various channels.