Lead Category Merchandising Manager – Outdoor Gear

Simms Fishing Products

Bozeman (MT)

On-site

USD 100,000 - 120,000

Full time

6 days ago

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Benefits offered by this job

Gear discounts

On-site workspace in Bozeman

Job summary

Simms Fishing Products in Bozeman, MT is seeking a Category Merchandising Manager to lead category strategy, line architecture, and assortment decisions aligned with brand goals and market opportunities. You will translate consumer insights and marketplace trends into actionable priorities, own product line plans, pricing, lifecycle management, and channel strategies.

Collaborating with Product Development, Design, Marketing, Sales, and Operations, you will drive cross-functional execution,

Qualifications

5+ years in merchandising, category management, or related consumer product function.
Experience managing product categories, lines, or portfolios in retail, wholesale, or DTC.

Responsibilities

Lead category strategies and seasonal line plans aligned with brand strategy and revenue targets.
Own category line architecture, assortment breadth/depth, pricing, and channel mix.
Translate consumer insights into product and merchandising priorities for the development pipeline.
Partner with Product Development and Design to establish briefs, priorities, and timelines.
Drive I2C process readiness, stakeholder alignment, and concept validation for launches.
Monitor category performance against financial targets and optimize profitability.