Lead Account Strategist

QVC; West Chester (Chester County); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Competitive pay

Paid time off

Employee support program

Parental leave

Volunteer hours

Company discounts

Health benefits day 1

401(k)

Tuition reimbursement

Job summary

QVC Group in West Chester, PA is seeking an Account Strategist to partner with Marketing, Merchandising and eCommerce, turning priorities and customer insights into integrated plans that drive growth and profitability. You will lead cross-functional marketing initiatives, translate data into actionable roadmaps, and present strategic recommendations to stakeholders.

This hybrid role requires strong collaboration across Marketing, Analytics, Finance and Brand, with on-site days in West Chester

Qualifications

• 5+ years of digital marketing or digital commerce/interactive experience.
• Relationship oriented.
• Must be able to present effectively to a group.

Responsibilities

• Lead development of integrated marketing plans for the assigned business unit by translating business objectives, customer insights, promotional strategy, and channel opportunities into clear priorities and actionable roadmaps.
• Serve as the primary strategic marketing partner to assigned business stakeholders, providing recommendations, resolving ambiguity, and ensuring alignment between business priorities and marketing strategies.
• Interpret performance results, customer trends, and market dynamics to identify risks, opportunities, and optimization strategies; recommend actions that improve marketing effectiveness and business outcomes.
• Lead complex cross-functional marketing initiatives and programs with broad visibility, coordinating stakeholders, managing dependencies, and driving alignment across multiple teams.
• Develop and enhance planning tools, marketing calendars, briefing processes, and reporting frameworks that improve transparency, consistency, and operational effectiveness.
• Create executive-ready communications, presentations, and business updates that synthesize plans, results, recommendations, and key decisions for leadership audiences.

Skills

Digital marketing

Relationship management

Presentation skills

Job description

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team

The Account Strategist supports QVC & HSN and serves as a strategic marketing partner to assigned business units, translating commercial priorities, customer insights, and performance trends into integrated marketing plans and recommendations that support business growth. This role leads cross-functional marketing initiatives from planning through execution, ensuring alignment across Marketing, Merchandising, eCommerce, Finance, Analytics, Brand, and other key stakeholders.

The role is responsible for interpreting business needs, identifying opportunities and risks, and recommending marketing approaches, priorities, and best practices that improve effectiveness and business outcomes. The Account Strategist provides leadership through influence, planning discipline, and strong cross-functional collaboration, helping ensure marketing strategies are aligned to broader business objectives.

Where You'll Work

This role is hybrid and will require you to be onsite at West Chester, PA several days per month (onsite days are predetermined and standard across the company). Job seekers must reside in one of the following states to be considered: PA, DE, or NJ. Relocation assistance is not available for this role.

What You'll Do

• Lead development of integrated marketing plans for the assigned business unit by translating business objectives, customer insights, promotional strategy, and channel opportunities into clear priorities and actionable roadmaps.
• Serve as the primary strategic marketing partner to assigned business stakeholders, providing recommendations, resolving ambiguity, and ensuring alignment between business priorities and marketing strategies.
• Interpret performance results, customer trends, and market dynamics to identify risks, opportunities, and optimization strategies; recommend actions that improve marketing effectiveness and business outcomes.
• Lead complex cross-functional marketing initiatives and programs with broad visibility, coordinating stakeholders, managing dependencies, and driving alignment across multiple teams.
• Develop and enhance planning tools, marketing calendars, briefing processes, and reporting frameworks that improve transparency, consistency, and operational effectiveness.
• Create executive-ready communications, presentations, and business updates that synthesize plans, results, recommendations, and key decisions for leadership audiences.

What You'll Bring

• 5+ years of digital marketing or digital commerce/interactive experience
• Relationship oriented
• Must be able to present effectively to a group

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits. QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier‑free employment process. If you need reasonable accommodations/support throughout, please contact us at [e-mail] for assistance. If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.