LANIER TECHNICAL COLLEGE - MARKETING COORDINATOR

Lanier Technical College; United States; On-site; USD 50,000 - 65,000; Full time

Benefits offered by this job

Retirement plans

Health benefits

Paid leave and holidays

Telework after 6 months

Job summary

Lanier Technical College seeks a Marketing Coordinator to support the college's strategic marketing and communications plan from Gainesville, GA. You will help create media messages, branding campaigns, and promotional content for programs and events.

The role requires an associate or bachelor's degree with related experience; preferred skills include Adobe Creative Cloud, social media, photography/videography, and collaboration with campus partners.

Qualifications

• Associate's degree and 2 years of related experience.
• Bachelor's degree and 1 year of related experience.
• Experience with branding campaigns and media content is preferred.

Responsibilities

• Assist in creating, developing and implementing marketing plans.
• Help write copy and design advertising materials.
• Support branding campaigns using print and digital media.
• Support college social media presence and campus communications.
• Create website content with news, photos and videos.

Skills

Media planning

Copywriting

Branding campaigns

Content creation

Social media management

Photography/videography

Education

Associate's degree

Bachelor's degree

Tools

Adobe Creative Cloud Suite (InDesign, Illustrator, Photoshop, Premiere Pro)

Microsoft Office Suite

Job description

Explore a World of Opportunity with the State of Georgia! We are the force that drives Georgia! Georgia State Government is a large enterprise, composed of various agencies and entities with a common goal to improve the lives of Georgia's more than 10 million citizens! Join Team Georgia and impact lives everyday while receiving a robust benefits package designed for every stage of your career!

Job Title: LANIER TECHNICAL COLLEGE - MARKETING COORDINATOR

Agency: Lanier Technical College

Job Requisition ID: JR0000007534

Shift: Day (United States of America)

Compensation Details: LOW $50'S ANNUALLY, DEPENDING ON EDUCATION, QUALIFICATIONS, AND EXPERIENCE

Position: MARKETING COORDINATOR

Reports to: ASSISTANT DIRECTOR OF MARKETING

Salary Range: Low $50' s annually, depending on education, qualifications, and experience

Effective: Position is available now

Contract: Full-time, benefits-eligible, FLSA-exempt, salaried position

Location: 2535 Lanier Tech Drive, Gainesville, GA 30507 (Lanier Technical College)

Responsibilities

Under general supervision, is responsible for performing professional marketing duties in support of the strategic marketing/communications plan of Lanier Technical College.

Major Duties

• Assists with creating, developing and implementing media-related marketing plans;
• Assists in creating communication copywriting;
• Creates media messages and advertising;
• Assists with developing marketing plans that increase awareness of the College's brand, program offerings, and events;
• Assists with evaluating the effectiveness of marketing strategies used in the College's marketing plan;
• Designs and produces a wide variety of printed/digital materials;
• Designs and creates branding campaigns, which include using graphic design and photography to create advertisements;
• Assists with social media presence for the College by collaborating with academic programs and College personnel;
• Create content to update the College’s website with latest news, photos and videos;
• Creates professional-quality photos and or videos of the College's programs of study, events, conferences and student activities;
• Other work-related duties as assigned by Supervisor.

Minimum Qualifications

• Associate's degree and Two (2) years of work-related experience
• Bachelor's degree and One (1) year of work-related experience

Preferred Qualifications

• More than two years of work-related marketing experience
• Experience with the latest version of Adobe Creative Cloud Suite including: InDesign, Illustrator, Photoshop and Premiere Pro
• Experience with the latest version of Microsoft Office Suite
• Experience in creating professional branding campaigns to include numerous forms of media both print and digital
• Experience in working with the general public and or college students to create marketing materials
• Experience with photography/videography equipment

Benefits

• State of GA benefits include: A choice of retirement plans (Georgia State Employees' Pension and Savings Plan or Teachers' Retirement System), health and flexible benefits insurance options, sick leave and annual leave accruals (10 hours each monthly), and 13 state holidays annually.
• This position is available for 1 day of telework after 6 months of employment.

Equal Employment Opportunity

As set forth in its student catalog, Lanier Technical College does not discriminate on the basis of race, color, creed, national or ethnic origin, sex, religion, disability, age, political affiliation or belief, genetic information, veteran status, or citizenship status (except in those special circumstances permitted or mandated by law).

The State of Georgia does not discriminate based on race, color, national origin, sex, religion, age, disability, or other protected categories in employment or the provision of services.

Lanier Technical College is a registered participant in the federal work authorization program commonly known as E-Verify.

Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. Lanier Technical College is a registered participant in the federal work authorization program commonly known as E-Verify. Lanier Technical College Federally-Issued User ID: 46367 Date of Authorization: 3/28/2007

The following person(s) has been designated to handle inquiries regarding the non-discrimination policies: Title IX Coordinator: Nancy Beaver, 770-533-7000, [e-mail] Section 504 Coordinator: Keyla Matthews 770-533-7003, [e-mail]

Georgia State Government is a large enterprise, composed of various entities with a common goal to improve the lives of Georgia's 10 million citizens. With nearly 62,000 employees, we are one of the single largest employer in the state. Public service opportunities stretch across the state as employees live and work in all 159 counties. From traditional fields such as accounting, nursing, and engineering to unique fields like forestry and natural resources management, Georgia state government provides a world of opportunity.