LA-Based Social Media Strategist | Senior Care Brand

Seen Health, Inc.; Alhambra (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental, and Vision benefits

Life Insurance and Disability Benefits

Parental and Caregiver Leave

Lunch, snacks and coffee

Paid Time Off across holidays,Vacation

401k Plan

Professional development including CME

Subscriptions and AI tool training

Job summary

Seen Health, Inc. is seeking an experienced social media strategist to own our channels day to day, plan and publish content, edit short-form video, grow our community, and ensure timely replies to families.

You’ll work with Outreach & Enrollment to turn insights into action and shape our voice across Xiaohongshu/RedNote, WeChat, Douyin, Instagram, and LinkedIn. You’ll manage weekly calendars, publish posts, track performance, and build efficient workflows, including AI-powered tools, to deliver

Responsibilities

• Own our Chinese (Xiaohongshu/RedNote, WeChat, Douyin) and U.S. (Instagram, LinkedIn, Facebook) channels, with a weekly content calendar and posting cadence for each.
• Handle publishing details: captions, subtitles, covers, scheduling, account access, and Chinese-platform verification rules.
• Edit and publish short-form video every week, turning our team's footage into stories.
• Create image and promotional posts, including event content and requests from Outreach & Enrollment.
• Capture center life and cultural celebrations, always with participant consent and compliance review.
• Repurpose brand films and participant stories across channels.
• Own DMs and comments, replying warmly and handing qualified leads to Outreach & Enrollment.
• Find and manage creator and micro-influencer partnerships, and support paid promotion of top-performing video.
• Track performance, share clear insights and recommendations, and give regular progress updates.
• Build simple, efficient workflows, including smart use of AI tools.

Job description

Seen Health, Inc. is seeking an experienced social media strategist to own our channels day to day, plan and publish content, edit short-form video, grow our community, and ensure timely replies to families.

You’ll work with Outreach & Enrollment to turn insights into action and shape our voice across Xiaohongshu/RedNote, WeChat, Douyin, Instagram, and LinkedIn. You’ll manage weekly calendars, publish posts, track performance, and build efficient workflows, including AI-powered tools, to deliver